Health & Wellness Industry Knowledge Center


AdWords Industry Knowledge Centers > Health & Wellness

Welcome to the Health & Wellness Industry Knowledge Center

Whether you sell health-related products, provide healthcare services, or host a website with health-related content, you've come to the right place. This is where you'll find tips, guides, and success stories designed to help healthcare advertisers get the most out of AdWords. You'll also learn about additional Google products that can enhance your marketing strategy and support your business.

Success Stories



All Smiles
By organizing its Google AdWords account into separate content and search campaigns, 1-800-DENTIST tripled its clickthrough rate. Read more.
 

Habit Forming
StopBitingNails.com used Google Audio Ads to counter seasonal sales cycles, deliver a significant lift across sales channels, and increase gross sales by 15%. Read more.


Tips for Success

Product Sellers

Tips for advertisers who sell health-related products, such as over-the-counter medicines, beauty products, and nutritional supplements.

 
Service Providers

Tips for advertisers who provide healthcare services including physician and nurse care, cosmetic surgery, and treatment centers.

 
Sites & Forms

Tips for advertisers who host websites with health-related content including blogs, forums, and health portals.

Health & Wellness Industry Newsletter


Health & Wellness Industry Newsletter - July 2008 New
Spotlights on Google Analytics and the content network.