International & Standard Brochure Sizes and Formats

Choosing a brochure size can be confusing. If you're working on a marketing campaign, creating an impact on a potential client is important.

Portrait for Laura KeungBy Laura Keung  |  Updated January 24, 2024

In this article, you’ll find the most frequently used brochure dimensions internationally (ISO 216) and in the US and Canada (ANSI). We’ll also list the most typical types of brochure folds and the trifold brochure dimensions.

If you need more help, you’ll find links to our tutorials on how to make a brochure at the end. Don’t have time to design? We also list some top brochure templates from Envato Elements!

International Brochure Dimensions

A4 (210 x 297 mm)

Customers are most familiar with this. It’s one of the most common types of brochure. The A4 brochure design is a flat open A3 paper folded in half. This brochure size allows you to pack in a good amount of information, photos, and graphics. It is simple and straightforward, and it’ll get the job done.

The A4 brochure

A5 (148 x 210 mm)

An A5 brochure is an A4 page size folded in half. This type of brochure is compact, and it’s perfect if you are providing only key information. This brochure size has enough room to still get creative and make something visually striking.

An A5 brochure

A3 (297 x 420 mm)

A3 brochures aren’t as common because the printing costs can rise very quickly. On the other hand, this size can create a visual impact, and it’s perfect for displaying multiple images or large images.

A3 brochure

DL (99 x 210 mm)

DL stands for ‘Dimension Lengthwise.’ This refers to an A4 sheet folded lengthwise twice to create three panels. Also known as the trifold brochure size, this brochure is perfect for menus and mail campaigns because it fits into a DL envelope.

DL stands for 'Dimension Lengthwise.'

Square (210 x 210 mm, size varies depending on printing house)

Square brochures are not as common, but these types of brochures are great if you want to stand out and create something different. The product can feel premium when you are using an abnormal brochure size. Always talk to your printing house to hear what they offer—they might be able to help you out during the process.

Square brochure

US and Canada Standard Brochure Sizes for Printing

This is where you’ll figure out the standard trifold size, standard pamphlet sizes, and other popular sizes so you can print your brochures effectively.

Letter (8.5 x 11 in)

A Letter brochure size is the sister of the A4 size—it is slightly wider and shorter. This standard brochure size is a Tabloid paper size folded in half. This brochure provides a balanced area of body and images.

US Letter brochure

Legal (8.5 x 14 in)

If your design looks too crammed on a Letter size, the legal size brochure is here to the rescue. It is slightly taller than the Letter size, while maintaining the width. You can use this size as half-fold, trifold, or a four-panel brochure. You’ll get different types of brochures in one.

legal size brochure

Half Letter (8.5 x 5.5 in)

Also called memo, this is the smallest standard brochure size. If you want to focus on specific products or services—while keeping costs low—this brochure size is for you.

Half letter brochure size

Tabloid (11 x 17 in)

This brochure size is similar to A3. It is not as common as other sizes but has a strong visual impact if you are using it as it is. If folded, you can use it as a bifold, trifold, or four-panel brochure. You’ll get many types of brochure folds.

tabloid brochure size

Square (8 x 8 in, size varies depending on printing house)

This unusual brochure size makes the design stand out. The square brochure can instantly have a premium feel when handed to customers. This size varies depending on the printing house, so it’s best to contact them to see what’s possible.

square US brochure size

Most Common Fold Types

Now we’ll talk about the different types of brochure folds. There are five main brochure folds, each of them with different characteristics. Let’s go!

Bifold

This is one most popular types of brochure folds—it is a sheet folded in half. When open, it presents the reader with two main panels. This one fold brochure size is simple and quick to produce and fold.

bifold

Trifold

This fold divides the sheet of paper into three. The trifold brochure size produces a slimmer brochure that’s easier to carry around. The panels fold on top of each other, usually the left panel over the center and the right panel on top. The trifold brochure provides a total of six equally divided panels, which can be tricky to set up (we’ve got a tutorial on that!), but it provides enough real estate to present your idea.

trifold

Z-Fold

This is another of the popular types of brochure folds, containing six equal panels that fold like an accordion. With this layout, you can create a design that spreads across all three panels on each side. This pamphlet size and format is perfect for displaying large imagery.

z fold

Gatefold

A gatefold is a sheet of paper with a center panel as wide as the side panels. These side panels fold inwards, meeting in the middle. Because of the unique opening style, this type of brochure fold is perfect if you want to highlight a product or service in the center panel.

gate fold

Roll-Fold

A roll-fold brochure has four panels that each roll into each other. Since this brochure folds into itself, the panels need to be adjusted individually to allow for a perfect fold. This type of brochure fold is great for information that has structure, say a guide or handbook.

A roll-fold brochure

10 Premium Brochure Templates From Envato Elements

Not ready to design your own brochure yet? Not a problem! Below, we’ve compiled a few professional brochure templates from Envato Elements. These are quick and easy to customize, and did I mention print-ready too?

This bifold brochure template is perfect if you want to promote a business or a place. It features a modern and minimalist design with 12 landscape pages. The bifold brochure template is easy to customize in InDesign.

  • Size: A5
  • Fold type: bifold
National Park Brochure A5National Park Brochure A5
National Park Brochure A5National Park Brochure A5
National Park Brochure A5National Park Brochure A5
National Park Brochure A5National Park Brochure A5
National Park Brochure A5National Park Brochure A5
National Park Brochure A5National Park Brochure A5
National Park Brochure A5National Park Brochure A5
National Park Brochure A5National Park Brochure A5

2. Set of Brochures: Stationery Pack (AI, EPS, INDD, PSD)

This is the most complete stationery set we’ve got. If you’re looking to renew your brand or business identity, this is for you. The set comes in standard brochure sizes and includes a bifold brochure template, a standard trifold size template, a flyer template, and a business card.

  • Size: A4, US Letter, A5, Half Letter
  • Fold type: bifold, trifold
Set of Brochures / Stationery 06Set of Brochures / Stationery 06
Set of Brochures / Stationery 06Set of Brochures / Stationery 06
Set of Brochures / Stationery 06Set of Brochures / Stationery 06

Bring your business to life with this easily editable bifold brochure template. This print-ready multipurpose brochure is available in Letter and A4 sizes. The one fold brochure size template also contains free icons on the interior and free fonts. Perfect to take your business to the next level.

  • Size: A4, US Letter
  • Fold type: bifold
Brochure – Corporate Bi-FoldBrochure – Corporate Bi-Fold
Brochure – Corporate Bi-FoldBrochure – Corporate Bi-Fold
Brochure – Corporate Bi-FoldBrochure – Corporate Bi-Fold
Brochure – Corporate Bi-FoldBrochure – Corporate Bi-Fold
Brochure – Corporate Bi-FoldBrochure – Corporate Bi-Fold

Trying to get your customers to take a vacation? This trifold brochure template is perfect for displaying beautiful large landscapes. It has the standard trifold size, and it’s minimalist, simple, and straightforward. Sometimes that’s all you need!

  • Size: A4, US Letter
  • Fold type: trifold
Brochure – Travel Agency Tri-FoldBrochure – Travel Agency Tri-Fold
Brochure – Travel Agency Tri-FoldBrochure – Travel Agency Tri-Fold
Brochure – Travel Agency Tri-FoldBrochure – Travel Agency Tri-Fold
Brochure – Travel Agency Tri-FoldBrochure – Travel Agency Tri-Fold
Brochure – Travel Agency Tri-FoldBrochure – Travel Agency Tri-Fold
Brochure – Travel Agency Tri-FoldBrochure – Travel Agency Tri-Fold
Brochure – Travel Agency Tri-FoldBrochure – Travel Agency Tri-Fold
Brochure – Travel Agency Tri-FoldBrochure – Travel Agency Tri-Fold

Looking to stand out amongst your customers? Try this square catalog size template—perfect if you are looking to display big images. This square brochure is compatible with InDesign and print-ready. This standard trifold size template is all ready for you to drop in your images and send it off to the presses!

  • Size: Square
  • Fold type: trifold
Square Trifold Brochure 02Square Trifold Brochure 02
Square Trifold Brochure 02Square Trifold Brochure 02
Square Trifold Brochure 02Square Trifold Brochure 02
Square Trifold Brochure 02Square Trifold Brochure 02

6. Trifold Brochure Template 02 (AI, EPS, PSD)

This professional trifold brochure template is perfect for your business. Simply add your own copy and images and, if you’d like, adapt the colors to go with your brand. This template has the standard trifold size, is print-ready, and is compatible with Photoshop.

  • Size: A4
  • Fold type: trifold
Tri Fold Brochure Template 02Tri Fold Brochure Template 02
Tri Fold Brochure Template 02Tri Fold Brochure Template 02
Tri Fold Brochure Template 02Tri Fold Brochure Template 02

If you need something slightly bigger than a standard trifold brochure dimension, here’s a four-panel brochure. This legal size brochure folds out to a DL brochure and is already set up for US dimensions too! It comes with free fonts, icons, and unlimited colors.

  • Size: DL, Legal
  • Fold type: roll fold
Brochure – Business Marketing 4-FoldBrochure – Business Marketing 4-Fold
Brochure – Business Marketing 4-FoldBrochure – Business Marketing 4-Fold
Brochure – Business Marketing 4-FoldBrochure – Business Marketing 4-Fold
Brochure – Business Marketing 4-FoldBrochure – Business Marketing 4-Fold
Brochure – Business Marketing 4-FoldBrochure – Business Marketing 4-Fold
Brochure – Business Marketing 4-FoldBrochure – Business Marketing 4-Fold

Looking to make an impact? This square brochure gatefold is perfect if you want to highlight information in the center. This square catalog size brochure is Photoshop compatible and measures 210 x 210 mm.

  • Size: Square
  • Fold type: gatefold
Square Gatefold BrochureSquare Gatefold Brochure
Square Gatefold BrochureSquare Gatefold Brochure
Square Gatefold BrochureSquare Gatefold Brochure
Square Gatefold BrochureSquare Gatefold Brochure

Take advantage of the pamphlet size of this bifold brochure template. You can add plenty of information and images in this type of bifold brochure. This brochure is multipurpose and easy to customize in Photoshop and InDesign.

  • Size: A3, US Tabloid
  • Fold type: bifold
Brochure – Roofer Bi-FoldBrochure – Roofer Bi-Fold
Brochure – Roofer Bi-FoldBrochure – Roofer Bi-Fold
Brochure – Roofer Bi-FoldBrochure – Roofer Bi-Fold
Brochure – Roofer Bi-FoldBrochure – Roofer Bi-Fold

This is another useful bifold brochure template. This one fold brochure size template comes with four colors, and it’s print-ready (CMYK, 300 DPI).

  • Size: A3
  • Fold type: bifold
Bifold BrochureBifold Brochure
Bifold BrochureBifold Brochure
Bifold BrochureBifold Brochure
Bifold BrochureBifold Brochure
Bifold BrochureBifold Brochure

Explore More Types of Brochure Templates and Resources

Deciding on a brochure size and fold can be complicated, but it shouldn’t be. This guide has given you the basics you need to consider when you are planning your next marketing campaign.

If you are an avid Photoshop or InDesign user, we’ve also compiled a list of brochure templates that can help you out. If you would like to explore more template ideas, you can find many customizable brochures and flyers over at Envato Elements. Check it out!

If you are ready to design your very own brochure, we have this awesome video tutorial on how to make a trifold brochure in Photoshop from the Envato Tuts+ YouTube channel:

If you liked this tutorial, you might like these:

And head to Envato Elements to find all kinds of graphic templates to download.

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