Building Products Digest - April 1991

Page 1

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4CUU UanrljuS uf rO 4OU Newport Beach Ca 92660 Address Correction Requested UULA HA IE U S POSTAGE PAD LOS ANGELES CI PERM T NO 3760i APR.'9I
, Serving the lumber & home center markets in 13 Southern states
with Perma-Treat@ products from Coastal Lumber Company manufacturers of superior pressure treated products. Contact one of our sales representatives: Southern Region: P. 0. Box 829 Weldon, ilG 27890 Phone: 919/536-4211 FAX: 919-536-3102 Norlhern Region: P. 0. Drawer 1207 Unlontown, PA 15401 Phone:4121438-3527 FNI:412-438-4202 Southen Trcallng Localions: Weldon, NC, Havana, F[ & Henry, TN o l{orlhern Trcating Locatlons: Hopwood, PA, Clyde, PA & Belington, WV

^GnEAT bOUTHERN A AND ^L)SMOSE, HROTECTING AMERICA .WITH \^ffiERrcAs

Osmose Wood Preserving, Inc. is the only Americon owned supplier of CCA-C preservotive. And we ot Greot Southern ore proud to produce the high quolity Osmose@ pressure treoled wood oroducts ihot hove become Americo's choice.

Together we ore protecting Americo's outdoor investmenls with Americo s wood.

li*,r,".@ t@ %= n &, +" f, *,' **ffi, ,l"i:,:.. *8.i1' s' tJ , %*- _r J %\+ tl'r*. 'E" "' 'ffi=:'$ 1'M j't t*". x i"*r ru ABBEVILLE o MOBILE ATLANTA T SUMTER COUNTY. FL M i
APRIL I99I VOLUTE lO, No.2 9 TJetted crhls E.P.A. regs choke industry growth tO D-I-y plcascrc Treaters glamorize product lines l, Dcaler etcra CAP information alleviates concern 14 Boratc potcnttet Remedial applications 15 Debunklng common myths about FRIW properStcs Inaccurate information in marketplace threatens acceptance 16 The 12 step plan Jor successJut trcated salcs 52 Ways to gtve cuntomert more tpecc lot less cash Treated wood for remodeling, additions, alterations 21 Gettlng ready lor the 9Os home center customcr 50 How to hotd Jastener and connector safes together Tips on stocking, buying, setting margins, making money Bulldlng Productr Dlgcrt Serving l3 Southern slales mftiflErx8 |ltncE Adwrlitlno relc! up00 rcquall Contacl Alan Wlckstrom, adv0rtisin0 sales manaorr, at (7.|4) 852-1990.4500 Campus Dr., Suits 480, Nowport 8each, Ca. 92660. 6 EdlSorlal 16 lllews Bilels 18 Calendar 19 Southetn Asffi. llleYvr tO Personals tg New Productt 46 Alew LlSerature 47 Classlfiled 51 Lettenr 54 Ad lndex marker In 13
Southem rtater
avai|ab|e'sin0|ecopies.S3:backissues.s4.50whenavai|ab|e,p|usshipping.cll0E0F tected and must not be reproduced in any manner without written p€rmission. All Rights Reserved. Building Products Digest assumes no liability tor materials furnished to it.
PUlUsllEl David Cutler E0|T0E Juanita Lovret lSS0CllfE Eoll(ln 0avid Koenig ConnlSUTltG E0lT0nS Dwight Curran, Gage McKinney, Ken Thim, Wally Lynch tnl 0lnECI0n Martha Emery STrFf tnIlST Ginger Johnson ClnCUUIl0ll Tracy Payne

lf lt's Not UltraWood, lt'sAll Wet!

UltraWood repels waterl lt also repels rot, decay and termite attack. CSI scientists have successfully blended UltraWood's advanced water repellent formula with traditionally effective CCA chemicals. So UltraWood's superior protection peneilates deep to the heart of the wood, saw it. Plane it. Water beads on every surface! UltraWood's guaranteed for 5O-years; the only water repellent performance guarantee in the pressure-treated industry.

UltraWood's top quality and attractive appearance lasts! Whether in the retail yard or years after the job, its advanced formula fights weathering, warping, and checking. UltraWood is the real answer t0 tough problems of inventory degrade and cust0mer complaints.

With values like these, plus a 50-year water repellent guarantee, no wonder independent market research shows customers will pay upIo2so/o more for quality lumber that resists deterioration and needs no costly annual maintenance. And that means significantly improved profit margins for you! Calltoll{ree 800-421-8661 0r contact your nearest UltraWood manufacturer. Learn why UltraWood won't waterlog your bottom line!

EDITORIAL

Here's a weapon, uge it

HEN it comes to selling pressure treated wood, it's one product that doesn't lack for positive qualities. A number of these are set out in major features found throughout this issue.

The environmental aspect is one we'd like to see receive more emphasis.

It's a very simple concept: pressure treated wood greatly extends our nation's supply of wood. The stuff lasts so long that the savings in trees is really remarkable. One industry group, the Southern Forest Products Association, estimates that without pressure treated wood, an additional 226,000,000 merchantable trees would be required annually to replace decayed or termite infested wood products. As the product lasts a minimum of 30 years, the total number oftrees saved over that period is an astounding 6,700,000,000. That's b as in billion.

The statistic is an effective weapon to use to figuratively beat over the head radical environmentalists and other enemies of common sense. The idea that treated wood is helping America's forests is one you don't need a degree in forestry to understand.

An outdoor deck made of treated wood is likely to last as long as it takes to grow new trees to eventually replace it. Again, an idea that is both simple to present and easy to grasp.

Using one "treated tree" to do the work of many is an idea whose time has come. It is a positive talking point against those who seek to foil the sensible management of U.S. forests. We urge everyone to utilize the ideas presented here in sales talks, company advertising and brochures and all other communications with customers and the public.

Bulldlng Productr Dlgort
Servlng thelumberlZ & markctr In 13 Southern rtater
Special Needs in Treated Wood? Call for our brochure of products and seruices. Lumber, timber,
Wolmanized Extra
items r Dricon
Sudden Service. FDN material e dealer training yyo;."n'."d wood TPl, UL quality programs o TSO steam kiln dried southern oine r Dean Deck r contractor assistance distribution from Rockies to East Coast o sawmill, planer and remanufacturing exporl Gompany Gilmer, Texas 800-523-9957
plywood
weather resistant lumber company trucks and rail shipments promotional
fire retardant treated wood o pattern lumber

GTRICT new Environmental Protiltection Agency regulations are expected to cause a major shakeout in the pressure treating industry, closing perhaps hundreds of plants and leading to possible treated wood shortages and higher prices.

The EPA declared three categories of waste from wood preserving operations were to be listed as hazardous. Key is the ruling's Subpart W, which governs the drip pads which convey excess preservative or drippage and rain water to a collection system. Different compliance deadlines state by state, some as early as June 6, are to be enforced with severe penalties.

But the huge costs of revamping facilities would force the closure of an EPA-estimated 20-250/o to an industry-predicted 500/o of U.S. treaters, said industry legislative committee chairman Bob Hawes, Mellco, Inc., Perry, Ga.

Commonplace is the $500,000 a year treater who, under the new standards, requires a $l-2 million overhaul. "The cost of compliance exceeds the total net worth of the industry," said Hawes.

For the retailer, supply will likely be slashed and prices hiked by as much as $100 per thousand board feet, forecast Hawes.

The plants most likely to survive are larger volume businesses with greater capital backing and newer or recently modernized plants requiring fewer upgrades.

For others, including many sawmills who over the years added treating facilities as a sideline, it just isn't worth it. Scotch Lumber Co., Fulton, Al., has closed the treating plant which complemented its mill. Said Bill Simmons, "EPA has just caused too many problems."

Another major Southeast wood preserver, who plans to shut down treating plants by June 6, sighed, "We're tired of fooling with it." Other treaters feel as if they're on an "EPA hit list."

But even companies who have continually kept up with Agency moves will find themselves with steep expenses. "We've always tried to stay ahead of the game," said Charline Muller, Conroe Creosoting Co.. Conroe. Tx.

Muller and other industry representatives recently returned from an industry legislative conference in Washington, D.C., seeking to

Severe regulations shaking out treating industry

negotiate for more time. "lf we get an extension, we'll be okay," she said.

"There is hope. As they say in Washington, we're cautiously optimistic," said Victor Lindenheim, American Wood Preservers Institute's vice president of regulatory affairs. AWPI continues to work with the federal government, especially the Office of Management and Budget, which recommended that EPA reevalute its ruling. Thus far, EPA has ignored OMB's advice, said the AWPI.

Story at a Glance

Tough neur EPA standards re quire millions of dollars in re trofits. hundreds of treating plants prcdicted to go under, supply to shrink, prices to esca late. strict drip pad rcquie ments blanred.

AWPI's main arguments are that most companies need more time, that no plant can guarantee "zero" drip in the storage yard, that many drip pad design and operating standards and equipment cleaning regulations are inappropriate and impractical, and that certain costs far outweigh their environmental benefits.

They point to the low cost effectiveness of establishing and enforcing the regulations compared to the allotment of the federal budget used

to prevent fatalities by other causes. To save less than one life by listing wood preserving chemicals as hazardous waste would cost $5.7 trillion, according to a risks and costeffectivness table included in the Budget for Fiscal Year 1992.

"No one wants to mess up the environment," said a spokesperson for Hart Creosoting Co., Jasper, Tx. "But as soon as we do one thing (for the EPA), there's something new. This has been happening for seven, eight years now."

Treaters are used to being shaken by the EPA. But, analysts predict, the industry has never before felt a quake of this magnitude.

Hazardous Waste Rule Deadllnes

ALABAMA ,..... November, l99l

ARKANSAS Sept./Oct., l99l

FLORIDA. July l, 1992

GEORGIA November, l99l

Kf,NTUCKY .....Mid-I992

I'I.LOUISIANA. Late Spring/ : Early Summer, l99l

MISSISSIPPI',';,';,:, Fall, l99l

N. CAROLINA. August t, tSSt

OKLAHOMA. , To Be Announced

S. CAROLINA. .... October, l99l

TENNESSEE To Be Announced

TEXAS. Mid-1992

VIRGINIA. .... July, 1992

Contradicw$ results were discavered in compilirg the above dates. Check with your stoteb hazardous waste division to confirm dates and requirements.

Aprll 1991
,,....;,.',{CCA/Greogote)

Specialtyproducts broaden treated markets

S THE treated wood market matures. demand is in\ creasing for non-traditional specialty products. Millwork items, fencing, treated plywood, prestained decking and water-resistant lumber for decks and patios will all gain in importance, reports Resource lnformation Systems, Inc.

"Significant volumes of regular CCA treated lumber production are expected to be replaced by a water resistant product and many lumberyards by mid-decade will carry just the water resistant item," they report.

The survey of consumer willingness to pay more for water repellent treated wood found over half responding positively to the idea of paying as much as 2506 more. Nationwide, 64.90h of consumers asked said they would pay more: in the south, 50061 south central, 69.20lo; west, 66.7oh', north east 82.60h and north central, 500/0.

In addition to accepting water repellent treated wood, consumers are looking at a generally broader range of treated products including color tinted lumber and specialty items such as millwork and outdoor furniture. Manufacturers are already introducing a variety of special treated products to the market, testing for acceptance and demand. Many items are do-it-yourself oriented while others aim at the contractor or remodeler trade.

CCA treated southern pine shakes are being produced by at least five companies. A taper sawn shake, the new product is considered to be energy efTicient as well as durable. lt is recommended for both residential and light commercial construction by the Southern Pine Marketing Council, which has a selection of informative literature on the product.

Pressure treated millwork is finding acceptance rapidly from both professional and d-i-y deck builders.

Bulldlng Productr Dlgort
illttW0n[, laltice and slair parts are all pressure treated. STYtlSll lurned treated items from Commonwealth Wood Preservers. SPl.lSH test proves eflectiveness of waterproofed treated decking TREATE0 ouldoor furniture lrom Cox Wood Preservino resists wealher.

Special accessories including spindles, balusters, newel posts, hand rails and post tops add an elegant, finished look to the simplest of decks. Treated steps, moulding and lattice are gaining popularity because they make deck building an easier job. Deck modules and preassembled fence panels using treated wood are other popular convenience products. Longtime utility products such as decking and fencing continue to be basic building products.

Long a standby of landscape architects and home gardeners, Iandscape timbers are becoming more do-ityourself oriented with new engineering concepts that make them easier to use. Several manufacturers have designed products reminiscent of children's building blocks. These landscaping products assemble into planter boxes, borders, retaining walls and other garden projects.

Treated wood also gives extended life to outdoor furniture and play equipment. Furniture lines are being expanded from basic picnic tables to include garden benches, Ioungers and chairs. Playground equipment ranges from elaborate conrbination swing, treehouse, ladder, slide units to simple or not so sinrple sandboxes, often done as d-i-y projects.

ln all cases, honreowners appear willing to pay slightly nrore for the durability added to outdoor structures by treated wood. The new specialty products are expanding the design possibilities of building outdoor projects and adding convenience and simplicity to the job.

f)ealers who still think of CCA treated wood as a conlnrodity product need to get with it and investigate specialty products. Their custonters are.

Story at a Glance

New treated prcducts: simplified landscape timbers, millwork, outdoor furniture and play equapment appeal to homeowners for durabiF ity and attractiveness. additional cost is not seen as a problem.

Aprll 1991
11
PEGS hold treated Designwood timbers from Thompson Industries.
PREASSEilIBI.Ell
C0I{SUIIERS like new interlocking treated landscape timoers
CCA TBEITE0 southern pine shakes are energy efficient and durable
treated fence panels by Walker Williams Lumber
Co.

Gonsumer program

.F OM E dealers mistakenly D u"ti.u" that if they ignore Consumer Information Sheets and the Consumer Awareness Program for pressure treated wood, all questions about its environmental safety will go away.

Not so, says Huck DeVenzio, Hickson Corp., producers of CCA preservatives. He recommends talking about the positive effects of pressure treated wood, its conservation aspects and the fact that there has been no known instance of health problems over the long international history of CCA treated wood when the wood was used as recommended.

"Those who doubt the safety of treated wood are basing their concern on a general wariness of chemicals." he adds. "l know of no facts which support the position that CCA treated lumber is unsafe when used as intended.

"The EPA conducted a nine year study of CCA treated wood," said Bill Baldwin, Hickson vice president of technical and environmental services. "After all the investigative work, the agency declared that the

benefits of CCA treated wood outweigh the risks and suggested only moderate precautions. Most of these are common sense and apply to both treated and untreated wood."

Recommendations on the Consumer Information Sheet are appropriate to any type of construction: e.9., protect eyes with safety goggles, wear a dust mask, wash after working. There is only one special precaution - treated wood should not be burned because burning breaks down the chemical bond - but the American Medical Association also cautions against burning plywood, particleboard and old furniture. Even though Consumer Information Sheets may scare some customers, Baldwin urges dealers to make them available. "They are part of a voluntary Consumer Awareness Program agreed to by the industry," he explains. "lf this information is not widely distributed, we may have mandatory regulations imposed that could create a burden for treaters and dealers."

His office frequently receives calls from parents worried about children

AWPB due to switch roles May 15

AWPB

Temporary Offices

President Eric Yeadon and vice president and chief inspector Donn Keefe can be reached at the temporary AWPB offices in the Atlanta, Ga.. area. Address, telephone and FAX number are: American Wood Preservers Bureau 300 Tivoli Garden Rd., Suite 520 Peachtree City, Ga. 30269 @04) 631-2949

FAX (404) 487-9225 (Attention AWPB)

r|r RANSFORMATION of the I American Wood Preservers Bureau into a wood treating industry consensus body for quality assurance is expected to become effective May 15.

Hours of meetings by a National Forest Products Association Task Force, approval ofnew articles ofincorporation and bylaws by the AWPB governors and membership and the establishment of a temporary office in the Atlanta, Ga., area by president Eric Yeadon and Donn

Keefe, vice president and chief inspector, have preceded the change. Reorganization of quality control and inspection in the wood treating industry was deemed necessary several years ago because fragmentation was causing difficulties with the model building codes, buying groups and various florest product associations which promote and educate end users, Yeadon explained.

The NFPA Task Force was formed in March 1989 to resolve the problems. This group, headed by

Bulldlng Productr Dlgort
s A i( F
|lil nl00C, Tn., residenls ask questions about everything, according to Gene McKinney, Tindell's. STFETY ISSUES are a concern t0 shoppers at Berlin G. Myers Lumber Corp., Summerville, S.C., Berlin Myers Jr., pictured with Johannah Myers, notes.

res customers

walking on decks with bare feet or eating something they have dropped on a deck or playing on treated wood playground equipment. "EPA has stated that CCA components cannot be absorbed through the skin," Baldwin tells them. "The ingredients in treated wood are no more likely to transfer to a dropped item than the ingredients in a concrete sidewalk. There's greater chance of injury from structural failure of untreated wood which decays than from chemicals within CCA treated wood."

His explanation is supported by a California study which showed that exposure to CCA treated playground equipment presents no greater risk ofskin cancer than exposure to sun-

Story at a Glance

Positive approach to trcated wood questions wol*s... Consumer lnformation sheets and talking with customers neoommended by dealers.

John Hall, president of the American Wood Preservers Institute, concluded that a need existed for a single, uniform system of certification. To achieve this, a decision was made to define a new organization and operating methods modeled on the American Lumber Standards Committee.

After defining the required organization, inspection guidelines and enforcement procedures needed to produce the desired consensus standard, the task force deferred forming a new organization. Instead, they asked AWPB if it would be willing to make the necessary alterations to its structure to become the organization proposed by the task force.

This involved changes to AWPB's existing articles of incorporation and bylaws dealing with the structure of the board ofgovernors, definition of

light during outdoor play.

Dealers who take an active part in the Consumer Awareness Program by talking with customers and displaying the CIS (Consumer Information Sheets) conspicuously can help solve potential problems.

At a recent Carolinas-Tennessee Building Material Association show, several lumber dealers commented on how they deal with customer concerns.

Lewis Barnes, president of Henson Timbers, a four-store operation in western North Carolina, said he is not hearing anything at all from his customers. "We're in small communities. We deal with friends, neighbors and relatives. They depend on us and they trust us."

It's a different story at Tindell's in Oak Ridge, Tn. Gene McKinney explained, "We're in the same area as the Oak Ridge National Laboratory. The scientists ask about everything. We give out Consumer Information Sheets in large quantities." He added that his contractor customers have raised very few safety questions.

'oAt our store." said Debbie

Thames of Bulls Bay Supply, McClellanville. S.C.. "I've never had anyone ask for a Consumer Information Sheet." However, her husband, Oliver, noted that they are getting more questions from consumers, "especially for applications such as playground equipment where children will touch treated wood."

Probably most typical was the observation of Berlin Myers, Jr. of Berlin G. Myers Lumber Corp., Summerville, S.C. "There has been increasing mention of safety issues in the media and homeowners are a lot more conscious of safety. Concern is not rampant, but we're getting more questions all the time." He added that his 1990 billboards stressed the environmental qualities of the treated wood he stocked.

the board of review and recognition of independent analytical laboratories, Yeadon said.

The reorganization approved by the AWPB members and board of governors results in a 37 member board with staggered three year terms. Service will be limited to no more than two consecutive terms.

Story at a Glance

Reorganization of AWPB into a wood treating industry oonsensus body near completion offices will move to Atlanta, Ga. ... board selection underway

.6 billion BFM volume estimated for new program.

Board members will be allocated according to the number of plants under contract for inspection services, volumes of preservatives and treated wood produced. This gives inspection agencies and their plant subscribers l8 seats; wood preservative manufacturers, five seats; whitewood suppliers, five; consumers, specifiers and users of treated wood, nine, Yeadon explained.

"The board of review will have three members, one elected by inspection agencies/plant subscribers; one by preservative and whitewood suppliers, and one by the consumer/ specifier group," Yeadon said.

In its new overview role, AWPB will have a total staff of five with offices relocated from Lorton. Va.. to the Atlanta area. "Under the new program, volume of 6 billion BFM is estimated," Yeadon said.

April 1991
13
HEllSEll Timbers oresident Lewis Earnes f inds that his South Carolina customers deoend on the store for product recommendations.

Are borates an Ienui ron m e nta I ly f r

alternative

T HE current "green movement"

I toward more environmentally friendly products continues to gain momentum in the wood preserving industry, leading to an increased interest in alternative wood preservatives of lower toxicity, including borates.

Recent conferences, magazine articles and media advertising have fueled this interest in borate wood preservatives. But what are the real advantages and disadvantages of borate systems and what markets offer the greatest potential for these preservatives?

Borates were first used in wood preservation during the 1930s to protect Australian hardwood lumber from powder post beetle attack. This usage has continued successfully to the present day. Further markets developed for borate preservatives in New Zealand in the early 1950s with dip-diffusion treatments to protect interior building construction pine lumber against borer attack. Later, other treatment processes were added, although dip-diffusion remains the preferred treatment process in that country.

Eventually, the use of borates spread to other parts of the world, including the United Kingdom, Europe, Scandinavia, India, Africa and the United States. Use. however. continues to be limited to certain niches ideally suited for diffusible preservative systems.

Borate preservatives are water

Story at a Glance

Borates have low toxicity, but little eftectiveness in high moisturc, outdoor applications hardwood, log horne and interior construction materials treatment possible. good remedial use potential.

soluble solutions of sodium borates made from sodium octaborate or from mixtures of sodium tetraborate and boric acid. These chemicals are highly effective against wood decay fungi, wood boring insects and most species of termites. They are colorless and can be broadly classified as being in the moderate toxicity class (LD50 : l600mg/ke).

The high water solubility of borates is highly advantageous in diffusion treatments of "green" wood, as well as lor pressure processes of seasoned material. This characteristic also makes borates suitable for treating some refractory wood species and for remedial treatments of decay problems in existing structures.

Unfortunately, this same attribute causes the greatest barrier to the wider use of borates; that is, they tend to migrate out of wood in high moisture applications leaving the wood vulnerable to a variety of wood destroying organisms.

The USDA set up stake tests with borate preservatives in the early 1930s and concluded that borates were ineffective preservatives due to the rapid failure of the stakes. Unfortunately, these tests merely proved that borates will leach in such an environment and were not a test of their fungicidal efficacy. Subsequent research has proven that borates can perform quite well in certain applications; however, until the leaching problem is overcome, the use of these preservatives will remain limited commercially to low exposure applications.

Most preservative-treated wood in the U.S. today (including lumber, poles, piling, crossties, etc.) is used in severe outdoor environments where leachable preservatives would not provide longterm protection. Preservatives for these markets must offer more permanent protection.

Nonetheless, other opportunities for borates exist in the U.S. These

include the protection of hardwoods during drying and storage, interior construction where beetle attack is considered a hazard, anti-sapstain additives, and dip-diffusion treatments of log home materials, pallets, etc. Realizable potential may also lie in construction treatments to protect softwood lumber in areas where Formosan termites are prevalent and to protect structures from decay where certain building practices are used.

Significant opportunities for diffusible borates also lie in the area of preventive and remedial treatments of existing wooden structures. Borate/glycol coatings (i.e., Boracol and Bora-Care) and fused boron rods (i.e., Impel Rods) have been developed to protect wooden structures from a variety of wood destroying organisms. The highly concentrated, solid boron rods ofler a means of slow preservative release [or extended protection in high moisture applications. They are applied to wood through a series of drilled holes and depend on moisture for distribution of the boron. Topically applied borate/ glycol solutions have been shown to diffuse very well in both wet and dry conditions and will, therefore, control a wide range of organisms.

If a technological breakthough can be achieved, borate preservatives have considerable potential in the U.S. for commercially treated wood products. However, until an effective, fixed borate preservative is developed and proven, the use of commercial borate treatments for wood exposed outdoors either above-ground or in-ground will remain inappropriate.

We at Chemical Specialties, Inc. are heavily involved in research with both fixed and unfixed borate systems. At this time, we believe the opportunities for borates are limited to relatively smaller, specialty markets, and we are actively pursuing these.

i e nd ly Yr.#.*i $ffiqil,'3!'.0'"*
preseruative?
Bulldlng Productr Dlgort

E RTW (flre retardant treated lr F wood) has a bright future due to test methods that assure good long term structural performance and increased usage in commercial, institutional and multi-family residential projects. With warranty coverage unprecedented in the building materials industry, acceptance by building officials is facilitated by new code compliance reports which include evaluation of high temperature strength testing for roof applications.

In spite of several decades of successful use, including World War II blimp hangars still standing and holding the world's record for the largest wood structures ever built, several myths and misunderstandings persist relative to FRTW.

MYTH 1: FRTW is corrosive and eats up fasteners.

Current fire retardant treatments are not corrosive although "first generation" treatments used prior to the early 1980s were relatively hygroscopic (attracting water from moist air) and sometimes caused corrosion in moist environments such as industrial lacilities that generated heat or steam, open-air roof framing, damp crawl spaces, weather exposure and other moist applications.

Hygroscopicity testing of FRTW in accordance with ASTM D-3201 is now required by building codes to substantiate low hygroscopicity.

Building codes and manufacturer's literature allow use of interior type FRTW in dry interior applications only, including plywood roof sheathing. Exterior type FRTW is for applications exposed to moisture, including direct weather exposure. These include exterior siding and trim, decks, balconies and stairways. Exterior type FRTW, like current interior fire retardant treatments, is non-hygroscopic and noncorrosive.

MYTH 2: FRTW is fire-rated.

Fire retardant treated lumber and plywood is often referred to as "firerated lumber" or "fire-rated plywood." Wrong. The "R" in FRTW stands for "RETARDANT", not "RATED." FRTW is tested for flamespread per the ASTM E-84 tunnel test, "Standard Test Method for Surface Burning Characteristics of Building Materials," for a period of 30 minutes (E-84 test duration for other building materials is only 10 minutes).

The 30 minute duration of the E-84 tunnel test does not equate to a 30 minute fire rating. Codes require the

FRTW: myths and market opportunities

flamespread classification per ASTM

E-84 to be 25 or less, which means the flame progressed only 250/o or less of the distance it traveled on untreated red oak wood in the same test.

Fire ratings (30 minute, I hour, 2 hour, etc.) are determined by ASTM E-119 "Fire Tests of Building Construction Materials." This test exposes an assembly of materials (such as a wall or ceiling assembly) to heat and flame on one side. It tests for heat transmission, burn-through, structural integrity, and ability to withstand a fire hose stream. It is not a required test for FRTW, although FRTW can be used in appropriate rated assemblies.

MYTH 3: FRTW is noncombustible.

In many applications such as roof systems on commercial and institutional structures, FRTW is accepted in lieu of noncombustible materials. FRTW is a "slow burning" building material, which is one category below noncombustible. For insurance purposes FRTW is usually rated as a noncombustible. It has a much slower rate of

Story at a Glance

Expert blasts the myths surrounding fire retardant trcated wood... what's the real story in six areas of FRTW.

heat release than combustibles such as untreated wood. FRTW produces little smoke, is self-extinguishing when removed from the flame source, and does not contribute to the spread of fire.

MYTH 4: FRTW is ruined if it gets wet.

Brief exposure to rainfall after installation does not ruin FRTW lumber or plywood. FRTW plywood, by definition, contains exterior waterproof glue. If it didn't, it could not withstand pres-

(Please turn to page 44)

Aprll 1991
15 t J. S s e i{
H0tE in the middle is where the unit not built with lire retardant treated wood stood before the fire.

NtrWS R[trFS

Maln Street Lumber Co,, Denison, Tx., expects to double its retail space and add a garden center ... Mamin's Bulldlns Materials & Home Center, Trussville, Al., has plans to expand the 5 storechain...

Scotty's Hardwore Store, Keystone Heights, Fl., moved into temporary quarters while new facilities are being built in Deerfoot Village ... Tish Lumber, Tishomingo, Ok., has moved to a new location.

Lowe's has over 30 m4ior store projects with 20 to 25 expansions representing I to 1.25 million sq. ft. due for completion this year...a replacement store is slated in Jackson, Tn.; new locations opened in Decatur, Al., and Sevierville, Tn.; a Greenville, S.C., store consolidated with the Taylor, S.C., store; a Manning, S.C., store closed, and a Wilmington, N.C., unit converted to a contractor yard...

Home Depot expects to open 30 new stores and relocate four older stores this year, including Pompano Beach, Oilando, Palm Springs and Clearwater, Fl., and two Austin, TX., stores; Murdock, Fl., and Clayton, Ga., units opened; a Tampa, Fl., location is expected in 1992

Hechinger with a 5olo sales loss in the 4th quarter, plans to scale back l99l expansion although a decision to enter the Memphis, Tn., market with two HomeQuarters Warehorse stores in early '92 still stands. .

Builders Choice, a new business opened in Key West, Fl., last fall, is considering more units in the Keys ... Whit Davis Lumber P/as, Jacksonville; Koufman Lumber, Little Rock, and

I*wls Lumber & eWU, Benton, all in Ar.,.ue..cp.mqiling to advertise as the "Big 3

Wimstt Bros., Louisvillc and Lexington, Ky., are now opening on Saturday. Ace Hardware opened a regional trading oflice in Peachtree City, Ga., Dan Eades and Kent Marks, traders, with four more due to come on board

Channel Home Centers, Wippany, N.J., in bankruptcy, will close 32 stores including units in Fairfax, Alexandria and Dale City, Va. . .. Wickes Lumber Co. closed its Ocean Springs, Ms., retail operation, keeping a door frame shop open.

Roy O. Elder Lumber, Opelousas, La., opened sales offices in Rowlett, Tx., Richard Urich in charge, and Pilot Point, Tx., Charlie Ettridge, manager.

Doyle Lumber, Inc., Martinsville, Va., in Chapter 7 bankruptcy, is closing . . . J. H. Hamlen & Son, Inc., part of the hardwood div. of Weyerhaanser Corp., Little Rock, Ar., is now using the name Northwest Hardwoods

Scoa V. Lyng & Son Speciolty Lumber Co. is the new name for Nacus Specialty Lumber, Lynchburg, Va. . . . Linden Lumber Co., Linden, Al., added a 1.2 million bd. ft. pre-dryer Hood Industries moved its lumber sales group to the Waynesboro, Ms., plant; plywood sales stay in Hattiesburg,Ms....

Sierra Pacific Industries began initial production at its new Waco, Tx., window plant ... Ralph lYjlsan Plastics Co. opened a 17,000 sq. ft. Perma-

Edgc Moldinrs phnt in Templo, Tx.. Peny Lumber C.o,, Pany, Ga., has oompbrcd construction of a ncw sawmill..

Wlllanate Infustrlq installcd a oomputcrized cutting slrstcm at its Ruston, La., SureP[ne Div. ,., Weyerhaeuser Co., Dicrks, Ar., plans a $5 million plant up- grading and modernization ... Robblns, Izc., cut its work force at the Witt and Sykes, Ar., flooring plants.

Renner Lumfur Inc., Dallas, Tx., celebrates its first anniversary this month. .

Boise Cascade Corp. is selling all of its timberlands in the Carolinas ... Southern Pine Marketing Council formed a l0 member industrial subcommittee chaired by Lee Ashburn, pres., fust Coast Lumber Co., /nc., Asheboro, N.C.

The National Housewares Manufacturers Association has moved to 6400 Shafer Court. Suite 650, Rosemont, Il. 60018 . .

During the third week of Feb., 460/o of the U.S. panel mills had either shut down permanently, temporarily closed or curtailed production, the American PIy- wood Association estimates Canadian mills also are implementing significant curtailments. .

Home Depotwill donate nearly $10,000 in building supplies to remodel the Day Care Learning Center near Plano, Tx., in addition to $50,000 in materials and $10,000 in cash already donated for neighborhood renovation projects in the Metroplex area...

Housing starts for Feb. (latest figs.) leaped 16.40/o to an annual rate of 989,000. . . single family starts up 18.30/o; multis, 10.10/o . building permits increased 8.50/o starts in the south rose 7.9%. . . despite the improvement, starts were- still down 32.20/a from Feb. 1990.

rc
lulldlrp Ptodtpb Dl0rt
Call or write today for more information or a demonstration of our system. ALLGEIER COMruTER CORFORANON -:--':---- -' 3002 Dow Avenue, Suite 116, Tustin, California 92680, Tel. (714) 544-9040, Fax (714) 544-4633 9933 Saginaw Street, Reese, Michigan 48757, Tel. (517) 868-3322, Fax (517) 868-9641 ffo is a rmlslnrnrl Trnrlemnr*

$outnern lin. Inro""tion Dut.t,

Representlng th€ Southern Plne Industry wlth

"Over Flve O€cades of Ouality Control Servlc€" off€rs th€se programg and servlceg

Vlt0tl .n.t nsn Otaatlng S.tvlc.

.fealod Lumbat Qlallty Contrcl

X nay Ltbotolotl Analytlt

.ftutt Fabticallon Oualily Contrcl

.Olu.d Lumbq Qualllf Conlrol

- Oradct felnlng St||mlll Coachlng.nd ttaintng

' Polo rnd Piling lntpactioh

' Ulll

CALENDAR

APRIL

Hrmpion Roads Hoo-Hoo Club - Aprll ll, meeting, Rodman's, Suffolk, Va.

Lumbermen's Club of Memphls - Aprll ll, luncheon meeting, Racquet Club, Memphis, Tn.

Bulldlng Materhl Merchants Assoclallon (Georgir & Alebemd - Aprll l2-13, buying show, Atlanta Hilton & Towers. Atlanta. Ga.

Alhnta Hoo-Hoo Club - April 15, Braves baseball game, Fulton County Stadium, Atlanta, Ga.

Natlonal Hardwood Lumber Assoclatlon - April l5-19, lumber grading workshop, NHLA Educational Building, Memphis, Tn.

Hardwood Plywood Manufacturers Association - April l620, annual convention, Seattle, Wa.

Wood Machlnery Industry Convenlion - April l7-21, Miami, Fl.

Lumbermen's Association of Texas - April lE-20, annual convention & expo, San Antonio Convention Cenler, San Antonio, Tx.

Earth Day - April 22.

Kentucky Lumber & Building Material Dealers Association - April 24-25, board meeting, Shakertown, Ky.

Lumbermen's Club of Memphis - April 25, luncheon meeting, Racquet Club, Memphis, Tn.

Kitchen/Bath Industry Conference/Show - April 26-30, Dallas Convention Center. Dallas. Tx.

Associated Hardware Buyers - April 27-28, meeting, Marriott World Center, Orlando, Fl.

Ace Hardware Corp. - April 27-30, spring market, Orange County Convention Center, Orlando, Fl.

o No Staining

o No Streaking Hlghest quallly nalls for cedar, redwood and other flne wood materlals.

o Slender shank and blunt diamond ooint

. Diamond pattern head blends with wood texture o Small head diameter oermits face nailing and blind

nailing o Annular ring threads preclude nail head popping and cupping of siding boards AlSl Grade 3Ol nickel/chromium

alloy.

SWANEZE }lbod Screws II fo)El rLIL

r Self-counter sinking bugle and trim heads r Souare drive recess eliminates driver bit cam-out r Sharp point for quick penetration with minimal oressure

Self-tapping coarse threads Coated with non-stick, dry lubricating film r Solid nickel/ chrome stainless steel for superior corrosion resistance o 6 lengths: 'l" through 3"

For additional data and dealer information:

NADI 9E - April 27-30, visual marketing show, New York, N,Y.

National Dimension Manufacturers Association - April 27-30, annual meeting, Fort Magruder Inn & Conference Center, Williamsburg, Va.

American Wood Preservers Bureau - April 28-May I, annual meeting, Seattle, Wa.

Hardware Industry Convention - April 28-May l, sponsored by American Hardware Manufacturers Association and Southern Wholesale Hardware Association. Marriott World Center, Orlando, Fl.

MAY

Wood Products Sales & Marketing Workshop - May 2-3, Days Inn Hotel, Atlanta, Ga.

National Forest Products Association - May 5-8, spring conf,erence, Lowe's L'Enlant Plaza, Washington, D.C.

American Hardboard Association - May 5-9, annual meeting, Ponte Vedra Beach, Fl.

National Wood Flooring Association - May 7-ll, annual convention, Nugget Hotel, Reno, Nv.

Hannover Fair - May 8-14, Hannover, Germany.

Hampton Roads Hoo-Hoo Club - May 9, meeting, Rodman's, Suffolk, Va.

S&T Wholesale Hardware - May 1l-12, Sentry market, Kentucky Fair & Exposition Center, Louisville, Ky.

North American Wholesale Lumber Association - May l922, annual meeting, Grove Park Inn, Asheville, N.C.

18 Bulldlng Productr Dlgmt
Surycy Ylald Sutvay ' Pltnc, Santco Rulas Wiltln0 AOancy Kln Survcys ' cetllllcato lnspactions Cldm lnsp.ctions (Oomaatic tnd Fotclgnt ln.pl.nl Ouahlt Conttol Ptogt.ms 4709 Scenlc Hlghway Pensacola, FL (904) 434-261 1 lsrul
untnq Nails-
swrrn secure Products, Inc. 1701 Parkman Ave., Baltimore, MD 21230 301-646-2800 FAX301-64F2756

SOUTHERN ASSOCIATION

Mississippi Building Material Dealers Association, Inc. installed Curtis Seay, Liberty Building Supply & Hardware, Inc., Liberty, as president at its 65th annual convention.

Julia Banks, Simpson, Stepp & Lott Lumber Co., Greenwood, is lst v.p. and James Burnett, Mid-South Lumber & Supply, Inc., Vicksburg, 2nd v.p.

The executive committee includes Charles Patterson, Patterson Lumber & Home Center, Kosciusko; Nancy lrby, R. E. Irby Co., Durant, and Dwight Long, Long's Building Materials, Union. Kenneth Breland, Breland Building Supply, Inc., Philadelphia, is national board member. Directors are Tom Wiggins, Cash & Carry Building Supply, Columbus; Brooks Reynolds Jr., Cleveland Lumber & Supply, Cleveland; Jerry Yeazey, Yeazey Lumber, Senatobia: Carl Fountain, Fountain Ace Hardware, Forest; Bill Kimbrell, Kimbrell-Ruffer

Lumber, Meridian; William Lee Russell, Howell Building Supply, Carthage: Ken Cavin, Stahlman Lumber. Natchez:

John Cloy, Port Gibson Hardware & Lumber, Port Gibson; Dee Simmons, Oliver Building Supply, Summit, and Dave Stafford, Bellevue Building Supply, Hattiesburg. Harry Carter, Henderson & Baird Hardware, Greenwood, was elected to the advisory board at the Feb. l4-16 meeting in Biloxi.

A search committee headed by Seay is seeking a replacement for Bob Gatlin, executive director lor the past l5 years, who plans to retire. Gatlin will remain with the association for a limited time to train his replacement.

Oklahoma Young l,umbermen of the Mid-America Lumbermens Association held their annual educational weekend in Oklahoma City.

Tours of Custom Cutting Millwork and Dub Ross Co. opened the Jan.25-26 session. Charley White, Crescent Lumber, Crescent; Buford White, Bulord White Lumber, Shawnee; Bill Payne, T. H. Rogers Lumber, Oklahoma City, and Hank Bockus, Gordon White Lumber, Oklahoma City, participated in a dealer to dealer panel discussion. Industry speaker Jerry Attridge presented a second educational session.

(Please turn to page 20)

April 1991
l{EW 0FFICEBS of the Mississippi Building Material Dealers Association: (lelt to right) pres. Curtis Seay; 1st v.p. Julia Banks; national board member Kenneth Breland, and (seated) retiring president and executive committee member Charles Patterson.
19

Fine lbxtured/ Kiln Dried

NAVA.PINE

Premium Quality

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Half Pak HIL.

NAVA-PAK

Handi-cut/ Home Ctr. Brds.

Half Pak PT.L. and Plv.

NAVATRIM

Premium Mldgs. and Millwork

Bundled/Unitized/ \el

Southcm Arrclatbn llcwr (('tttttittucd l'ron pugc l9)

Florlda Lumber rnd Bulldlry Mrterlrl Derlers Assoclrtlon has scheduled Larry Csonka. l;ootball Hall of Famer, and Larry King, radio and television talk show host, as speakers lor the Tlst annual convention and buying show at the Marriott World Center. Orlando, Scpt. l4-16.

"l)eveloping a Marketing Plan lor the '90s" will be olTered by llill Lee, editor of "People and Profits." Over 3,000 dealers and suppliers attend the show yearly.

Carolinas-Tennessee Building Material Association held two retail employee senrinars last month on blueprint rcading, material take ofTand basic estimating.

llen Dalc, (iiflbrd Shaw and Rusty Vaughn conducted the March l-l- 14 class at Charlotte. N.C.. and the March 20-21 clnss at Nashville, Tn.

Kentucky l,umber & Building Material Dealers Association executive vice president llilly Thompson is seeking volunteers to serve on NLIIMI)A committees. Vacancies exist on subcommittees of both the legislative and government agency affairs and dealer services comnllttees.

Bulldlng Productr Dlgolt

Vlnlnh Bulldlnl Mrterlrl Arsoclrtlon through the virginia Conslruction Industry Council spent $26,089.04 to defeat mechanics' lien and statute ol repose legislation in that stale with the final billing still to come. Total expense is estimated to be near $50.000. Total contributions to the defense fund were $6550 at last accounting.

llecause of the high volume o[ letters opposing changes proposed by the title insurance industry, a resolution to establish a l0 member subcommittee to study the Mechanic's Lien Law was introduced to the (ieneral Assembly. The study committee will include five citizens representing nraterialmen, contractors, subconlraclors, title insurance companies and construction lenders plus three members from the House ol l)elegates and two nrembers from the Senate. Passed by the l{ouse of l)elegates, the bill went before the Senate Courts ol the Justice Committee for consideration. Also defeated was a statute ol repose bill modifying the present law. Three bills dealing with workers' compensation and a highway cost responsibility bill are still being watched by the association. John Spencer was scheduled to assume the VIIMA presidency at the annual convention at Kingston Plantation, Myrtle Beach, S.C., April 7-10.

20
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l(EI|TUCKY convention activities: lll (left to right) Connie McCormick, Don & Doe Hellmann, Bettye & Bob Powell, Mac Mc0ormick. l2l Pat Ballard, Bill Kronauer. l3l Gary Hardin, John Wayne White.
Land of DINEH Reputation by Product PONDEROSA PINE
-/\N\ ilL a Jj l\ti, I .ur \A,/o NA\ZAJO PINE Direct Sales: Mitch Boone, Rich Peshlakai (sos) 777-2291 NAVAJO FOREST PRODUCTS INDUSTRIES P.O. Box 12E0 Navajo, New Mexico 67328 (505) 777'2217 An Enterprir of the Navalo Tribe
PW.

Something Is Missing...

lf you're not o \A/olmonized presure -treobd wood deoler, you're missing he opporfunity lo noildoryn bigger proftts. Wth products thotwill disinguish pu from pur ompdibrs. Ttte brond nomes your cusfomers lrust. A libime limited wononfy ogoinst lermifres ond fu ngol d*oy. And enticing point-of-purchose ond how-trc moleriols hot moke cusirmers eoger tr build.

Proven Wdmonized wood is suitnble br oll outdoor proiects. lt provides profection from rot, fungold*oy ond brmiles. With more lhon 50 yeors of sob, eftdive use, Wolmonized wood is he best known brond of teobd wood.

Iilorewtlwto&rriU your &reirlot r line.

Add even more proftts wih oll-new colorful literoture now ovoiloble, bocked by useful sup port progroms designed tr increose cusirmer foffic ond build repeot soles. As o \A/olmonired wood deoler; you'll hore occess fn:

Wolmonized Exho'" weofherresistont lumber confnins on exho meosure of prolection. Wlh its buih-in wobr rep"ll*t, Wolmonized bto lumberSnds uptr moidurewilh o minimum of twisling, cupping ond dimensionol chonges. You get hoppier custrmers, les yord loss ond higher morgins.

lf you wont , to othoct fie most quolity minded cus

tomers, premier OutdooPwood is the brond trr stock. Outdoorwood is top oppeoronce grode lumber with ollthe profeclion of Wolmont preservotive plus woter repellency.

o Point-Of-Purcho* Disploys

o Bonners

o fhe Bestfimes Book

o HowToBuild ADer;kfuk

o Lifelime Guoronte Pomphlet

o Consumer lnformolion Sheef

o Proi@ Plons

o ln-Sfore Clinics

o Sfore PernnnelTroining Progroms

o Adverlising Moteriols

o Customized Publicity Kts

o Nofiono/ Rodio Adverlising On Home Hon$mon Shows

o "Dxks And fuckyord Proixts"

Newssfond Mogozine

Add it oll up - ond you're missing o lot if you don't hove Wolmonized wood products in your operofion. For more informotion, collyour Wolmonized wood supplier.

WEATHER. RESISTANT LUMBER
@1991 Hickson Coroorotion
lle BesI Way lo &f,d Yow Bushws."

ffYoulef{of Carwins WolmanizdWc;cf,:

The changing home center customer

Story at a Glance

Some rtoreo se double dlglt In. cruae In womeri cugtomors. demographlcs, uncottaln ooonomy, upgraded honre centere spart f€nd... wtry cay to shop, stfactttg eunoundlngs encourags wornofr to buy.

HE PROFILE of the typical home center shopper keeps changing. In the'80s, the contractor customer became a do-it-yourself customer. Now in the'90s, the do-ityourselfer is changing from male to female.

"Our women shoppers have increased 30 to 400/0 in number since

last year," said Mark Pollack, manager at Builders Square in Daytona Beach, Fl. "A year ago we were centering most of our attention on the contractor, the professional, and we found we were missing the boat."

More single parent homes with a woman at the head, more women delaying marriage and setting up separate households and more women living alone as divorcees or widows are partially responsible for the rise in feminine do-it-yourselfers. But the uncertain econorRy and changes in the way do-it-yourself stores are designed and merchandised contribute to the trend, according to Mark James, vice president of marketing at Builders Square.

He describes his typical woman customer as between 25 and 55 years old, well educated and time pres-

sured. lf she is married. both she and her husband work.

Accustomed to shopping in bright, attractive grocery stores and department stores where merchandise is arranged in logical patterns according to use and relationship, women expect the same in a home center, according to merchandise studies. Neat, well organized, accessible, attractive, clean, light and airy are some of the words women use to describe their expectations.

Catering to women, stores are improving their signs, adding wider aisles, easy to handle carts, better lighting, more colorful, attractive decor and sharper merchandising.

"We have carpeting, giant signs hanging from the ceilings and graphics on the wall," said Jeff Gross, Ace store owner in Port Orange. Fl. "Women spend more time browsing when they feel comfortable. They buy things ranging from blowers and weed trimmers to sink aerators and nails."

Home improvement clinics, d-i-y books and instructional videos are part of the scheme of catering to the

(Please turn to Page 26)

In fact, we're right down the road, too.

So when you need fast, etficient service for your lift trucks... or need to expand with new equipment...

Callthe people who know them best:

Your neighborhood Hyster Dealer. We'll see to it that productivity is stacked in your favor.

More for less than you think.

21
Bulldlng Productr Dlgort
I 1.: llY!rttn r:l
I til !{YliT=lr NI
STEWART & STEVENSON MATERIAL HANDLING Northern Texas 214-631-8218 Meel your neighborhood Hyster Dealer during the Sguthern Forest Products Expo, booth Southern Texas. .713-671-6300 1522,'at the ilTew 0rleans'Convention Centei, June 6-8. let us give you a lift! Georgia 404-981-7666 East Tennessee & North Carolina. 704-588-1300 South Carolina. 803-796-7300 Alabama. 205-951-1302 Florida 813-623-6700 BRUNGART BGM EQUIPMENT SALES EQUIPMENT Kentucky. 502-774-4471 PHILLIPS MACHINERY WRENN HANDLING Oklahoma .918-836-8851 ur own

And that package consists of a dependable supplier of Wolmanized Pressure Treated Lumber. This is treated lumber that has been labeled rvith a Lifetime Guarantee and comes complete rvith a sales and service team that is only a phone call arvay.

You Ahvays Get A Full Package From The Folks At T. R. Miller.
sales & customer service mob.ph. 205-421-6872 Billy Simpkins sales & customer service mob.ph.904-585-4345 Joe Hudson Quality and Service. has been selling for over #roudly Produced By: -Pl{ tr'tffiT'llFffi @ T. R. -Miller UFETIilE UiGO l-r-l Quauty since 1872 cuARAl{rEE g*ffilH#i*, Sandy Hardee or AL. Watts 800-672-1614 U.S.Watts. 800-633-6740 lt's a package T. 100 years. Joy Odonr Local 20S-867-433I R. Miller

1991 home center curtomer

lContinued t'rom Page 24)

female trade. Although many women are extremely proficient, some wanl advice on how to do the repair or project they have in mind. A store with salespeople able and willing to talk them through the job rates high with most women shoppers.

Giving women customers support is profitable for the slore. "She'll begin with several lowkey projects," James said, "like lixing a faucet, installing a dimmer switch or putting up shelves." When she discovers there's no mystery to it, she'll think of the money she saved and tackle a more complex job. From simple jobs, some have even advanced to adding rooms or remodeling kitchens, he added.

Creating a positive environment in a store helps women feel at ease about doing a job. Stressing the logical steps of most repairs, the fact that they don't require great strength, the pleasure of accomplishment and the money saved gives her confidence to

buy the materials and tackle the project.

Although the list of repairs and projects undertaken by women includes everything from plumbing to installing tile, many store managers lind that they are especially interested in projects that make their home more attractive or simplify their at-home tasks.

"We're putting much more emphasis on decorative projects, more decorative merchandise such as furniture and lighting," James explained. "And we have a much more comprehensive special order program that can help the consumer spend less than she would in a traditional specialty store."

Women favor adding shelving and storage space. "We have all kinds of kitchen and laundry room storage equipment," he added. "When she can put things away, the house looks neater and it's easier to keep clean."

Even women who don't intend to do the job themselves are shopping in home centers more frequently, selecting materials for jobs which their husbands or a professional will do for them. The majority of home repairs and projects are instigated by the woman who lives there, analysts claim.

SupaTimbef" Makes It Last!

SupaTimber's built-in protection deters rot, decay and termite attack to add years to outdoor prolects. lt's the at' tractive, clean and odor-free pressure-treated lumber with strong sales appeal. It can easily be painted, stained, or seal' ed with water repellents. There's excellent collateral sales potential with SupaTimber products. Look for the complete line of SupaTimber deck accessories and outdoor specialty itemsl And, for extra value your customers will appreciate, SupaTimber features the best guarantee in the industryl That's because SupaTimber is the only pressure treated lumber produced under strict, thirdi party, quality control requirements. So, whatever the proiect, SupaTimber's the versatile dream builder that lasts!

Bulldlng Productr Dlgot
il0BE and more women are following the lead of JoAnne Liebeler, co-host on lhe Hometime PBS-tv show, in doing home repairs.
Call toll-free, l-600-421-8661 and leam how SupaTimbet promotions an imptove yout sles and add to your marginsl

mOfUsAs IIourNaMResoure

':.]':, :

ffi ffi c'rc lht'name that nahrralJy

@ft corntr to mind for (alifornia

6 t ndwo<xl and Dorrglas fir.

'lhe l)acific [.umlx'r Cclmpanv is the norltl': larg,ert srrplllier of higir gr;ule redwood ancl l)ouglas fir prcxluc-ts rvith the broadcst line in all {racles.

Whatever I'our needs, there's a gocxl rltattte \\'r,(am it. .\nd v()u sJVe ill tlt'lilt'rv co.,ts a'au,,t., rvti tltn satisli r oLrr lull retltrirt,ntr. nts in ( )nc tnix(\l

Ioad frorr the ntill. Sorne exartrples of our lirre include...

Kiln-clriecl bevcl siclings, patterns & surfacecl stock

f ull-sawn, rough, Ir()ll(i tintbers u1t to 8rlJ in redwood ancl up to 6x16 in I)ouglas fir

.\ conrplete fantily of end & edge glued P,\1.(-O-l.oc prociucts

I{eclwood rough and surfaced grccn lumlrer, 2x-l through 2xl2,bctth tuppcr ancl coln[ton gracles

.l he next tirne you ncerl to place ar.t orcler for quality ltrrnber, call the "one stop" supplier. (lall l'he Pacific l-urtrber Conrpan1'.

We'rc your Nattrral Resource.

,":$&fu,ff*Fff"

l-. l .i,.'!i. ,.j::]:]j|]!j ;.",,1: ,', ,rl;l !:, iii ::',l .;,;,,!::r, €il .:
100 Shoreline H ghway. Suite 1258 N,4il Valley, CA
(415) 331 8888
The Pacific Lumber Compaly
94941
rl -*

It takemry shfut1fsorderrl

,butd ontirc.

You're looking at the future.

Seedlings, which 60 years from now, will become part of an order shipped byWillamette.

An orderwell ship right on time.

This isn't an idle boast. Because ifyouVe ever ordered from Willamette, you knowwe ship exact ly what you want, when you want it.

Partly due to the fact that our salespeople knowyour market, and visit the mill at least once a week to ensure the quality and timeliness of your order.

And partly because we have a source of consistent supply - more than one million acres of our own forestland.

To ensure that supply, we practice the most advanced forest management in America. Which includes replanting some 16.7 million trees every year.

So that when your grandkids place an order with Willamette, they'll get it right on time.

Give or take a few minutes.

Lumber & Plywood Division

Western Sales Office Albany, OR (503) 9267771

Southern Sales Office Ruston, LA (318) 255-6258

Atlantic Sales Office Rock Hill, SC (803) 32&i844

OlflJiruil%t:,nc
Perpetuating Anerica's Forests for Products and the Enlironment.

PERS NALS

Joe Mc{rrw is a new counter salesman at Lee Roy Jordan Redwood Lumber Co., Dallas, Tx. Tony Delfatti is now in outside sales.

Don Karcher has been promoted lo sales mgr. lor Yakle Lumber, Palm Harbor and Spring Hill, Fl.

Tom and Crrol Joyner, Joyner Lumber Co., Lakeland, Fl., are the proud parents of 7 lb., l0 oz. Robert Thomas Joyner lV, born Jan. 4, 199t.

Frank Kicklighter, market development mgr., Chemical Specialties Inc., Charlotte, N.C., was in Colorado Springs, Co., for a National Park Service trade show.

John Tabellione has lelt Triangle Tool Group, Orangeburg, S.C., to join The lrwin Co. as v.p. of mktg. and sales.

Jerry Barton has resigned as pres. of General Hardware Co., Atlanta, Ga. Dan Howell, Mesirow Financial (the co.'s principal shareholder). will act as interim pres.

Elizabeth Ball-Miller, Lowe's Cos., North Wilkesboro, N.C., has been promoted to mktg. specialist for lighting products. Daniel J. Georgiana is now southeast Va. area gen. mgr. New store mgrs. in N.C.: Bill Bumgarner, North Raleigh: Philip A. McGee, Southport; Eddie L. Brim, Hickory, and Robert F. Wagner, Sanford.

Reld Cope, Lowe's, West Columbia, S.C.. has been named Associate of the Year by the Remodelers Council of Greater Columbia. Thomrs M lchael Harless, North Wilkesboro, N.C., was recognized as first quarler employee of the year. Csrol Perdue, Duane Schell. Robert Johnson, Doug Setzer and Sleve Ghdden, corporate info systems, teamed to take 2nd place in a lOK portion of the recent Charlotte Observer Marathon.

K.C. Rothschopf Jr., The Lumber Mart, Guymon, Ok., was among the winners in the "Orders Placed Contest" at the recent Mid-America Lumbermens Association expo.

Gary Kuykendall has formed Gary Kuykendall Trading Co., Muskogee, ok.

David Coressel has been promoted to warehouse mgr. at McEwen Lumber, Apopka, Fl. Brett Olson is now in outside sales in the Fort Myers, Fl., area.

Harold Bratton, Barnett Lumber Co., Campbellsburg, Ky., has been appointed to the National Lumber & Building Material Dealers Association service committee.

Patty Marek is the new national account market development mgr. for Weyerhaeuser Co., Engineered Strand Products Div., WinstonSalem. N.C.

NO BULL

Tlm Sllne. Stine Lumber Co., Sulphur, La.. and his wife, Jrne, served on the court of an annual local Mardi Gras Pageant.

Jlm Hamby is the new sales mgr. for Kosmos Cement, Louisville, Ky.

Gre3 and Glorla Werver, Inola Home Center, Inola, Ok., are the parents of lwins, Csmeron Alex and Crrler Aaron. born Jan.3l. 1991.

Mellssa Merley-Sleferl is now directorstore budgeting at Lowe's Cos., North Wilkesboro, N.C. New area general mgrs. are Bob Grr8g, Winston-Salem, N.C., area, and Willlam D. Pelon, eastern N.C. Store mgrs.: Charles Prtrlck Prte, Freedom Mart, Charlotte, N.C., and Drvld S. Beason, Crown Point, Charlotte.

John Phillip Cody, Lowe's Millwork, Thomasville, N.C., married Beverly Dawn Hill Jan. 26, 1991.

Jerry and Llsa Jones, Cassity Jones Lumber, Longview, Tx., are the proud parents of Blake Colburn Jones, born Jan. 18,1991.

Dean l,eaman, Home Lumber Co., Rosenberg, Tx., presented a beautiful, handmade lumber sculpture to the Lumbermen's Association of Texas, for display at Austin, Tx., Hq. George Pendlelon has been promoted to co-mgr. of 84 Lumber, Gastonia, N.C.

Phiflip Steffy, Zarsky Lumber, McAllen, Tx., completed a recent Lumbermen's Association ol Texas basic estimating course, along with Glenn Wilson and Morris Stamford, Henson's Building Materials, Cresson; Richard Noyes and David Downey, Main Street Lumber, Denison; William Scott, Foxworth-Galbraith, McKinney, and Susan Penney, FoxGal, Whitney.

Paul Parsons, Lowe's, North Wilkesboro, N.C., was recentlY named employee of the month. Ronnie Woodard. M urfreesboro, N.C.; Thelma Wheeler, Chattanooga, Tn., and Lenzy King, Aiken, S.C., were among winners in a companywide llright Ideas contest.

Wayne Hesler has joined the sales team at Alamo Forest Products, Jackson, Ms.

Robert Bass, General Hardware Co., Jacksonville, Fl., was named Sentry Corporate Salesman of the Year. Distribution center salesmen o[ the year were Bassl Ernie Cribb, Greensboro, N.C.l Steve Coludrovich, Atlanta, Ga., and Tom Mesa, St. Petersburg, Fl.

Norman Clature is now in inventory control at Mungus-Fungus Forest Products,, Climax, Nv., according to owners Hugh Mungus and Freddy Fungus.

(Please turn Io page 54)

30
Bulldlng Produclr Dlgort
Ieffiim MOULDINGS
You may substantially increase your moulding profits while eliminating stocking and ordering nuisances. Please call collect for information without a pitch.
P.O. Box 1315 San Marcos, Texas78667 512/353-5052
Prefi nished Wood Mou ldi ng Manufactured bv REMME CORPORATION KAARE REMME President

Todry't Fibreboard:

not j.rstanother

We are the custodians of' I 17.(XX) acres ol'<>ur own pine and white fir timberland, where we grow, harvest and refirrest ()ur rn()st preciOtrs natural res()ltrce.

We are the operators <>l' fi>rrr cnergy-eflicien t sofiw<xrd lrrnrber mills with an anntral pr<ldrrction in excess <lf 200 milli<ln board feet. And we are the prodtrcers of the finest hardwo<ld plyrr<xld available on the market.

you
DIMENSION & COMMON LUMBER 209667-1006
.L REMANUFACTURED PRODUCTS 209-667-1000 TIARDWOOD PLYWOOD 209-532-7r4r

CM don

We are the engineers of state-of-the-art remanufacturing technology, producing 65 million board feet of solid and finger-jointed jambs, frames, moulding, and custom millwork.

We deliver our fine products directly to you via our own wellmaintained fleet of trucks. From the forests and facilities of Fibreboard, to you. It's cost-effective. It's reliable. And it'sjust plain service.

We're the Fibreboard companies. A team of millworkers and foresters... truckers and technicians... who together, over time, have come to realize that the very best way to make a living is to build and deliver products in which we can take great pride. G&*

We are the company with a conscience. Caring for our forests. Caring for our people. And caring for our customers... manufacturing the products you've asked us to develop, to the highest of standards.

The Bottom Line Fibreboard's companies stand for quality. Qualiryyou can build on. Today's Fibreboard. Much more thanjust another forest products company.

MOULDINGAND MILLWORX 916-527-9r
l3
W*r:I*V FIETtrIEEIc'AFltrT Fibreboard Corporation 1000 Burnett Ave.. Suite 410 Concord. CA 94520 FIBREBOARD WOOD PRODUCTS Fibreboard Box & Millwork Corporation Snider Lumber Products Co., Inc. Standard Wood Products Operations JAMBS & FRAMES 9r6-527-91 l3

,YAIF

# w

Homeclub Membership Dropped

HomeClub has abandoned its concept of lower prices for members and is now offering the same price to all shoppers.

The $10 memberships for special groups and $15 for others were an impediment, explained James F. Halpin, president of the Fullerton, Ca., based chain. "Contractors didn't like paying to get the lower price and non-members thought they weren't able to shop HomeClub." Stores were open to all, but non-members paid 5olo more.

The company is sending membership rebate checks to I million plus members. Costing about $8.8 million, the relunds will be charged against fourth quarter 1990 earnings, Halpin said.

No changes in pricing are anticipated. HomeClub will continue to

have the lowest prices in the industry, Halpin stressed, "lower than Home Depot."

Elimination of membership fees was tested in six markets including Texas prior to the decision to drop them chainwide. After the initial refund expense, management expects to save some in administration costs.

HomeClub plans to add eight stores this year, Halpin said, all in existing markets except for a Toledo, Oh., unit. Stores have been remerchandised over the past five months, adding 5000 SKUs in more upscale merchandise. The changes including expanded kitchen displays target women and casual d-i-yer customers. Print and tv advertising will be used to get word ofthe changes out to the public.

Seniors Are Good Customers

Over the next decade the 45-54 age group will grow 450/o from 25 million to 37 million. The 55-64

year group will increase 130/o to 24 million with rhe 75-84 vear olds increasing 2lol0.

Home lmprovement Bullish

Growth of home improvement product sales, which was projected to slow to 3.40/o in 1990, will slow again to 3.10/o in 1991 and then accelerate to average 6.20/o in 1992-94.

A study, one of two done for the Home Improvement Research Institute, notes that "the projected 50/o growth for the five years 1989-1994 represents a slowdown from the average sales growth of 7.60/o over the last five years, but it compares favorably with a more serious slowdown in spending projected for other consumer markets."

The studies note that a growing number of consumers are buying at retail and having the products professionally installed. This B-l-Y market is expected to attract more and more consumers.

Although there is a strong link between home building and the home improvement market, the studies point out that the demand for products to improve existing homes will remain strong despite a general slowdown of consumer spending. Real sale growth in the home improvement market is expected to average 2.5% during 1989-1994.

April 1991
35
Bulldlng Productr Dlgot Another FIRST for PYRO.GUARD' Fire RetqrdontTreoted Plywoodond tumben The Industryt FIRST Code Cotnpllonce Report bosed on hlgh temperolurc |esrhrg for roof oppllcotlons: SBCCI Compllonffi.1gtt nunber 9112. High temperaturc strength tesf resu/ts . FRT Plywood roof sheathing span ratings . FKf Lumber strcngth adjustmentsfor rcof applications . Third Pafi Monitoring of kiln drying after treatment . New York State Smoke Toxicity tesf rcsults . FRT labor and materials wamnty The only other FRTW Compliance Report in the fire retardant trcated wood industry does not include high tempenturc testing. t HoovER 7 TREATF'J-_WOODPRODUCTS Thomson, GA. Pine Bluff, AR. Milford,VA FOR TECHNICAL INFORMATION CALL 1-800-TEC-WOOD F/iRJIS:

Hoover FRTW Wins Code Okay

The Southern Building Code Congress International, a major U.S. model building code, has issued Code Compliance Report No. 9ll2 for Pryo-Guard fire retardant treated plywood and lumber produced by Hoover Treated Wood Products, Inc., Thomson, Ga.

"Pyro-Guard is the exclusive FRTW with a current code compliance report from any U.S. model building code which includes evaluation of elevated temperature testing for roof sheathing and framing applications," said Barry Holden, president of Hoover. "We are proud that our product is the only one to meet this high standard."

New Fiberboard Association

The newly formed American Fiberboard Association elected G. D. Landes, Georgia-Pacific Corp., as president, Lin Keesey, Celotex Corp., sec./treas., and Craig McDonald, Wood Fiber Industries, v.p. Directors are Gerald Huebert.

Noro Aaailqble SOUTHE TAPER.S

AFFONDABLE

Properties evaluated by SBCCI engineers include elevated temperature testing for roof sheathing applications, methods of relating test results to actual geographic location, corrosiveness, hygroscopicity, and flamespread per ASTM E-84. PyroGuard previously was first in the industry with high temperature strength test results for roof applications, third party monitoring of kiln drying after treatment, and New York State Smoke Toxicity test results. The third generation fire retardant treated lumber and plywood is produced only in company-owned plants where Hoover has complete control over the chemical mixing, treating and re-drying process.

Arbor Day Rites Honor Troops

Spearheaded by the Lumbermen's Club of Memphis, the second annual Releaf Tennessee Arbor Day took on special meaning in planting 15,000 ash seedlings tied with yellow ribbons in honor of the Persian Gulf troops.

G-P Environmental Stance

Environmental responsibility and responsible forest practices are major concerns of Georgia-Pacific Corp. as they manage eight million acres of timberland, 500 plants, mills, distribution centers and offices and 60,000 employees.

Huebert Fiberboard, Inc., Fran Eck, Temple-Inland Forest Products Corp., and Al Turenne, International Buildrite, Inc. C. Curtis Peterson and Louis E. Wagner of the American Hardboard Association staff the new association which shares offices with AHA in Palatine. Il.

Protecting the health and safety of employees by complying with environmental requirements, promoting advanced environmental practices, efficient use of manufacturing wastes and by-products, maximum use of forest resources and promotion of environmental awareness are part of their commitment. Policy is set out in a new corporate brochure. An environmental policy committee operates under the direction of the president.

Made from the highest quality southern pine timber, preservative treated taper-sawn shakes ar€ more affordable than cedar shakes and shingles. Greater uniformity means installation requires less time, lowering labor costs. Waste is less than 5%. And taper-sawn shakes can be installed directly over existing shingles, eliminating costly, messy removal and disposal of the old roof.

ENERGY EFFICIENT

The extraordinary beauty of wood matched with the energy saving insulative value of SYP can reduce attic temperature 20 degrees during the summer. SYP R-values are 300% better than asphalt shingles, 400% above built-up roofing.

DURABLE

Service life is 35-50 years for treated pine taper-sawn shakes; 8-15 years for western red cedar shingles. Treated pine shakes can carry a 30 year warranty against insects and decay. Cedar rooffng offers no warTanty.

uith Ultranoood uo;tel. tepet ent.

Aprll 1991
37
Tteaited
lL--. rrr*r '' ^1 ) cl,r \-( Hn I tr001 uillrt tu ffnhd dcdt ttuh b rF. h&hhr-..ffi1rtu adt6t&tthtEfd!fr, @ ffittuffi*GlLd&.Flt Co. Joe Elder, Jr. o Mike Smith Ronald Tassin Br8\ 964-2196 FAX318-9&-5276 r-(8oo) 467.8OrE c.*o.(&Mr@o :'t:/. .:J::::.llt.l fr.3acar.c^b ^r?r@ao Preserving

Treated Screwr

A full line of coarse-threaded power driver screws has been developed for use on decks and other outdoor projects by Parker Metal Corp.

NEW PR DUCTS

and selected soles oids

T-Pogt Hardware

Hardware from Wedge-Loc Co. allows easy installation of fences by bracing T-posts witI other T-posts.

Wood By The Can

Fast and easy wood filler

Famowood has been renamed Woody Putty by Eclectic Products to better appeal to do-ityourselfers and hobbyists.

Formulated from wood in a resin base. the filler has all the properties of wood. lt reportedly will not shrink, crack or crumble, and can be nailed, screwed. sawn. sanded and stained. Applied like a putty, it adheres like glue and dries quickly, becoming waterproof and weatherproof.

Woody Putty is offered in l8 colors in pint and l/4-pint cans. A compact double display with a bright yellow header is also offered to hold 48 l/4-ot. cans.

Narrow Colonial Siding

Chatham Ridge, reminiscent of narrow, Colonial-style clapboard, has been added to Georgia-Pacific's line of vinyl siding.

With triple 3, low gloss, wood grain pattern, the siding comes in six colors: blue, cream, clay, gray, almond and white.

It also sports the same features as its wider counterparts: easy installation, low nraintenance and 5O-year limited warrantv.

A universal collar is slid onto the post and positioned between two lugs. The needed socket is then attached and wedged in place. The collar has spaces for up to four attachments, making two, three or four-way corners possible.

Reusable hardware is constructed from heavy gauge aluminum.

Hammer & Pail

Bucket Boss from Portable Products turns an ordinary 5 gallon pail into a handy tool carrier.

Placing tools in the organizer's protective pockets keeps them visible, neat, and quick and easy to find.

Suited to pressure treated lumber, the screws feature a Golden Galvanized finish which reportedly stands up to wet weather, providing optimum holding power without being countersunk. The color also blends naturally with pressure treated lumber.

Sizes range from 6 x l" to 8 x 3". Screws come in boxes of 50 and 100 or bulk packages.

Compost Kit

The EnviroCare compost and mulch kit, a self-contained package complete with all equipment needed to compost properly for the entire season, is new from Bio Industries.

Each kit includes biodegradable compost covers, odor eliminator, BioActivator to speed waste decom-

position, eight tie-down stakes and instructions.

Perforated in 36" increments, covers absorb the sun's heat, raise internal temperatures needed for composting and enhance natural decomposition. Covers are a grass color to blend with foliage and landscaping, eliminating unsightly compost heaps.

30
Bulldlng Productr Dlgo.t

Railing Kits

Convenient, affordable deck railing kits made with No. I grade pressure treated southern yellow pine have been introduced by Madison Wood Preservers.

Madisonian Rail mini-packs include l2'lengths of one molded top rail, one beveled 2x4 bottom rail and two fill-it strips for baluster spacing. The grooved rail pieces accommodate all standard 2x2 balusters and spindles. Top rails are either 2x4 or 2x6.

Wood is treated with Wolmanized Extra, which combines water repellent and preservative to minimize warping and maximize protection against water damage. Rails have a lifetime limited warranty against termites and fungal decay.

Self-Leveling Floor Mix

Pour-A-Floor self-leveling floor underlayment for use over concrete surfaces is new from Empire White Products Co.

The product is said to provide a hard, smooth, flat surface without troweling. It flows evenly, filling holes and cracks, even into corners. It can be applied from 1" thick down to a feather edge.

Fast Posts

Packs are individually banded with nonmetallic straps to avoid damaging the wood.

Stack The Deck

Deck-Mate, an inexpensive tool to ensure uniform spacing of boards in deck construction, has been introduced by Riecreation Products.

In addition to enhancing the appearance of the deck, using the spacer provides for boards to drain and to expand and contract as the weather changes.

The hand-held plastic tool spaces boards either l/8" or 3/76", serves as a template for marking evenly spaced pilot holes on board ends, and floats if dropped in water during dock construction.

Brush Up

An adjustable paint brush extension that inserts into any brush handle to allow easy access to hard-toreach areas has been introduced by Invention Prototypes & Marketing. To reach extra high ceilings, the holder attaches to extension poles.

Speedpost post support from Silver Metal Products allows quick, easy installation of fences, signs and mailboxes without digging holes or pounng concrete.

Jumbo Balusters

Jumbo size solid wood balusters for large balustrades are now available from Mansion Industries.

Available in 24" and 30" lengths, the support is manufactured from heavy 13 gauge steel in painted or galvanized finish, with optional wedge grips for permanent holding.

Mansion Massives come in sizes 4" x 4" x 33" or 6" x 6" x 33" in either CCA pressure treated solid pine for exterior use or untreated for interior applications.

Distasteful Cleaners

Three cleaners from Savogran Co. now include Bitrex, a bittering agent designed to discourage swallowing of harmful substances.

Fast, a liquid concentrate wallpaper remover; Liquid Dirtex, an all-purpose cleaner, and Driveway Cleaner & Degreaser, a cleaner for blacktop and concrete driveways, all contain the additive to make them less likely to be accidentally ingested.

FREE READER SERVICE

For more information on New Products write Buildtng Products Dgest, 4500 Campus Dr., Suite 480, Newport Beach, Ca.92660. Please mention issue date and page number so we can process your request faster! Many thanks!

Aprll 1991
39

T.S,0.

aemember the old fashioned rl service you used to get from some pressure treaters? You were the customer, and you knew it .

Well, there is still one

Shatter-Froo Shoot!

Suntuf, a shatter-resistant, lightweight, transparent, ultraviolet radiation-shielding, corrugated polycarbonate sheet, is now available from Flex-Lite as a substitute for fiberglass.

Said not to crack, the material can easily be cut with scissors, shears or plywood blade.

gested package (or custom-selected mix) of home building or woodworking books and videos.

Home Mart Cart

A new nesting combination cart has been introduced for home centers by Win-Holt.

best Treating Service 0nly: lsqltrPEnron wooD

TREATING, lNC.

6wned by C.R. Ollar of Benton, l/ Arkansas. we are a T.S.0.

forgotten who you are , business that wants to earn

of the lumber we treat, you save money. You send us your raw

largest treating cylinder in the state, no job is too big or too small. So remember, when you need the best service at the lowest cost to increase your margins with pressure treated wood, call Superior Wood Treating today!

Just say, "YES, we'll

It is available in 8' to l2' standard lengths, with custom lengths up to 24' , in clear, gray and white.

Engineered Mouldings

PrimeTrim engineered wood trim products are now available with a smooth finish or a wood grain texture from Georgia-Pacific.

Since products are engineered, they are said to be uniformly dense and free from defects. The trim also resists splitting even when nails are placed as close as l/2" from its edge.

A large basket of tightly woven wire mesh provides maximum support and capacity for purchases. A sturdy galvanized steel deck offers greater load capacity. And a flat surfaced deck with rounded corners holds small items.

Options include pole holder to secure items, color-coated handles to coordinate with store colors, and graphic panel for advertising.

Palatial Prep Center

The La Culinaire kitchen preparation center from UNR Home Products features a dazzling sink with a mirror finish deck and porcelain enameled bowls.

0wner:

C.R. 0llar

Gen. Mgr.: Jim Donnelly

SUPERIOR WOOD TREAT|NG, tNC.

Rt. 6. Box 1603 Benton, Ar. 72015

ARKANSAS' LARGEST: 10 ft. by 100 ft.

TREATING CYLINDER

An oven-cured, factory-applied primer ensures a smooth, durable finish coat that reportedly will not need repainting for four to eight years.

D-l-Y Library Shelves

A four-tier rack made of sturdy steel and durable plastic to display do-it-yourselfer books and videos on one or both sides is available from The Taunton Press.

Featuring bold header and shelftalkers, the rack is on casters so it can be easily positioned. The $250 value is free to retailers who order a sug-

Exclusive l" contoured retention edges minimize splashover. There are no welds.

Overall size is 33" x 22" x 7" deep or 42" x 22" x 7" deep with optional stainless steel drain board. Bowls come in white, almond or gray.

Splash In

A curved shower curtain track designed to prevent splash out has been introduced by G&B Interprizes.

-r
|
I
Bulldlng Productr Dlgcrt

Ground Breakers

The Groundbreakers landscaping tool line from V&B Manufacturing Co. features nine new tool head configurations for 18 different jobs, including digging, trenching, chopping, clearing, planting and tilling, sharp edging and fine-finished landscaplng.

Limeless Lines

A permanent hot water line descaler to dissolve existing scale and prevent future scale build up is new from Aqua-Flo. Nearly closed hot water lines with slow water flow are said to open up,

Pocket Thermometer

Fold-up pocket thermometers are now available from Brooklyn Thermometer.

The compact devices will fit into a shirt pocket but are rugged enough, with sturdy stainless steel stem and piercing tip, to be stored in a tool box. They offer two wide temperature ranges (-40' to 120" F or 14o to 230" F) at */- 2o accuracy with easy-to-read lco display.

increasing flow rates. The descaler is designed for use on l/2" or 3/4" copper lines when water exceeds seven grains hardness.

The innovative tool heads are made of corrosion-resistant ductile iron with hickory handles specially designed for greater balance, control and power. Short and long handle models are available.

The line includes planter, planteraxe, trencher, trencher-cultivator, pick, chisel-pick, mattock pick, mattock tiller and mattock axe.

Scaffold Mortar Box

The Scaffold Box. a mortar box with a bottom area designed to fit securely on scaffolds, is a new masonry product from MacCourt.

Formulated of durable high density polyethylene, the 1/3 cu. ft. capacity box is said not to rust or dent and to clean easilv.

April 1991
41
PROBIETI? Discouraged by the ill effects of weather on the appearance of treated lumber? NO PROBIEIUI. With Osmose WeatherShietd@. Look to Osmose WeatherShield@ for builtin water repellent protection that's pressure treated into each piece of lumber. Osmose WeatherShield@, "America's Original Water Repellent Pressure Treated Wood." Call Today TARHEE1 WOOD IREAII]IO CO. IJIC. Serving the Building Supply hrdustry for Over 35 Years By Keeping Quality #1. P.O. Box 480, Hwy.54, Morrisville, NC 27560 (9r9) 467-9176 1-E00-635-3325 FAX (919) 457-67V1 *wm TARHEEL WOODTREATING CO.

A dozen ways to write up treated sales

Pressure treated wood can be used in direct contact with the ground when treated to .40 retention level as required by building codes.

{ CCA pressure treated wood lasts longer than I untreated wood. In fact, many treaters offer extended warranties, some as long as a lifetime.

In addition to protecting wood against termites and decay, pressure treating reduces the slipperiness sometimes associated with decks built of untreated wood.

You can save money with pressure treated wood. Along with the benefit of lasting longer, it costs less than heartwood grades of redwood and cedar sold for garden and landscaping use. You also save expensive replacement costs for both labor and materials.

Architects and engineers specify pressure treated wood where durability is important. All major model building codes and regulatory agencies recognize it.

4i! You can count on lhe quality of treated lumber lJ guaranteed by the grademark of an American Lumber Standards certilied agency and the American Wood Preservers l]ureau quality mark. These grade and quality marks are your assurance that the wood was properly seasoned prior to treatment and meets the structural and appearance requirements established for the grade.

F/riX: 503-684-7906

1 -800-LJB-LMBR (552-5627) In 0regon 503-62G5847 8858 S.W. Center Ct., Tigard, 0R97223

P.0. Box 23955, Tigard, 0regon 97223

Specializing in Western Softwood Boards & Clears

For all of your finish lumber, from one-half of a truckload to a trainload, just dial...

1.8OO.LJB.LMBR FAX (s03) 684-7906

Broker: Louie Buschbacher, Jacques Voelzke, Jr., Ken Zyvoloski, Offlce Manager: Carla Renick

BOWIE-SIMS.PRANGE TREATING CORP.

Manufacturers of Pressure Treuted Wood Products P.O. Box 819089. Dallas. Tx. 75381

(800) 822-8315

42 Bulldlng Productr Dlgort
/rcB llutrtBERsAl.ES
The Quality Leader in Treated Wood Producfs
Bowie-Sims
Prange

Pressure treated wood is treated to meet the demands of specific uses. For example, a CCA treatment of .25 retention is used on wood intended for decks, porches, railings, fence boards and the like, but wood that will have conlact with the ground, such as fence posts, is treated to .40. Permanent Wood Foundation material is treated at the highest retention level of .60.

6 The appearance of pressure treated wood is a 1l plus. It weathers to a silver-gray color with less darkening than untreated wood. Treated wood with mold inhibitors added will not discolor. Water repellent treated wood resists dimensional change and checking as well as weathering from moisture.

Pressure treated wood will take most finishes although it doesn't require painting or staining and will weather naturally to a silver-gray color. Some treated wood is available with a color additive that eives it an attractive reddish-brown color.

Story at a Glance

Both veteEn and neophyte salespeople should be stressing the durability, economy, safety and grcat appearanoe of tteated wood products... hele are a dozen ideas to help them.

sales lev'-er-age

[s-a(a)lz

lsy:(s)r-ij] n. v

l. to gain greater professional, economic effectiveness: i.e., TECO Lumberlok Structural Wood Fasteners. 2O:l A Greater Than Equal Sales Advantage.

fl Pressure treated wood is approved by the EPA I lV for both exterior and interior use without a sealer, but, like other softwoods, it is not suitable for cutting boards or countertops. The safety and hygiene practices recommended for working with any wood apply. The only precaution differing from those applies to disposal of scraps. These should not be burned in open fires, fireplaces or stoves.

a a Using pressure treated wood helps save our I ! forests by lengthening the useful life of wood structures and utilizing species that are readily available. It is estimated that without treated wood. an additional 226,000,000 merchantable trees would be required annually to replace decayed or termite infested wood products.

l, Pressure treated wood is widely accepted and

4 used by architects, builders, remodelers and doit-yourselfers as these magazine features show. Display consumer magazines with photos and articles of decks, porches and other projects using pressure treated wood.

sales

in additional sales!

Use sales leverage to get the profitable 20 to 1 advantage for higher turns and R.O.l.

TECO/Lumberlok engineered structural framing connectors delivers a market proven formula for success:

o Full Line of Quality Engineered Products - Since 1933

o Strictly Specif ied Heavy-Gauge HotDi pped Galvanized Steel

. Code Accepted By National Building Code Authorities

. Market Tested High Turnover

Product Mix

. Total Merchandising Support Programs

. Fast Delivery By Authorized Stocking Distributors

For product literature and more information on our sales leverage advantage, just cal I Tol l-Free 1 -800-638-8989.

every You can turn THE STANDARD OF EXCELLENCE IN STRUCTURAL WOOD FASTENERS

o Colliers Way, Colliers, WV 26035

o 1029 Whipple Road, Hayward, CA 94544

Aprll 1991
{
I
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43

FRTIY: mythr & mrrket

(Continuedjiom Nge I 5)

sure treatment with waterborne chemical solution.

FRTW should be stored in a dry place at all times. lt should be covered and protected from rain lhe day il is installed if possible. lf rained on alter installation, it should be allowed to dry belore being covered with felt or roofing. The American Plywood Association makes nearly identical recommendations for untreated plywood in APA publication J20D.

MYTH 5: FRTW cannot be finished or glued.

Finishing or gluing of FRTW is easy as long as it is allowed to dry thoroughly. Kiln drying after treatment may not reduce moisture content to an acceptable low level lor linishing or gluing. Exposure to air in a heated building for a week or two after installation is usually sullicient to allow moisture content to stabilize at an acceptable level for finishing or gluing. Consult FRTW manufacturers for more specific recommendations.

MYTH 6: FRTW disintegrates after just a few years of use.

New methods of accelerated high temperature strength testing predict good performance of F'RTW products for decades in roof applications. A major U.S. model building code has issued the first FRTW code compliance report, on Pyro-Cuard FRTW by Hoover. which includes evaluation of high temperature strength testing, and projections of strength properties after long,-term use in roof applications including plywood roof sheathing.

New strength testing methods and confidence in long term FRTW performance make it possible for FRTW producers to offer unprecedented warranty coverage. For example, Hoover's Pyro-Guard FRTW warranty includes 20 year replacement coverage at current cost. Another company's warranty provides longer coverage for plywood, reimbursing original cost of the roof if the plywood fails.

FRTW is used primarily in commercial, institutional and multifamily residential projects for roof sheathing, trusses, joists, studs, blocking and similar uses. Although the overallvolume of building is down in many areas at this time, FRTW use is increasing as

building ollicials and architects call for it more often.

Many market areas are wide open and begging for increased FRTW distribution and promotion. Economic conditions have forced some dealers out of business, creating opportunities for other dealers to pick up new business now and be in position to participate in the next building boom.

Code compliance reports available on FRTW include evaluation of high temperature strength testing for roof applications. Local building officials with the authority to approve individual FRTW brands often rely on these reports which contain strength factors and use recommendations for a specific product.

FRTW is stronger than ever. Architects, building officials, contractors and owners, more aware of test methods and production controls that assure dependable performance, are specifying FRTW more often. FRTW warranties which provide long term replacement coverage not available with other building materials are a bonus.

Make your ad work harder-use reprints of your ad or articles from Building Products Digest as part of your company's marketing program.

The low cost promotion pieces can be used as direct mail sales tools, trade show handouts, leave behind pieces, product announcements, for staff education, etc.

Call for quotes: (714) 852-1990.

BuildinqProducts

4a
Bulldlng Productr Dlgort
"T0) GE{ ITIE'0H['ols REI] .Ttre W dssl ish't nemsafily . the one $afs the chmpsst; it's ttp one that makos vsu tfie most moflov..-
f;.',r{;

P-O-P Pays In Home Centers

Point of purchase has the potential to become the number one selling tool for home center retailers.

"lt's no surprise," said John M. Kawula, Point of Purchase Advertising Institute, "that with the vast size and high ceilings of a home improvement center, mobiles and banners are the number one preferred form of p-o-p with 73.50/o usage. Counter and shelf units follow with 71.70/0, Window and door signs 68.3%, floorstands 63.3V0 and shelf talkers and danglers 62.50/0."

A recent survey of home center managers found 94.90lo using the same or more p-o-p than two years ago with 90.9% of the home center executives saying the same thing. "The potential for continued growth is especially promising," Kawula said, "with 98% of the managers and 90.90lo of the executives planning to use the same amount or more in the future."

For introducing new products, 65.70/o of the managers felt p-o-p was the most effective tool with 58.3% of the executives sharing their views.

You Auto Shift Into Remodeling

A relationship between the kind of car a homeowner drives and the scale and quality of remodeling he will choose has been reported in a Fulton Research survey. Domestic sedan drivers show a strong interest in remodeling kitchens while sports car drivers want a fitness center and a bigger and better master bath. Traditional is the choice of van drivers. Station wagon drivers like sun rooms and imported sedan drivers are big on home offices.

Business Before Pleasure

Start your business calls with business talk and end with social chatter. If the call is interrupted, you won't have to call back. And if you finish the call, you leave on a friendly note.

Gulf Sales Opportunities

Building products distributors interested in doing business in Kuwait can add their products to a reconstruction shopping list.

Send information on companies and products which can help in the rebuilding of the war-torn country to the Kuwait Coordination Center, l5l0 H. St. NW, Washington. D.C. 20005.

Indifference Costs You Business

More than two-thirds of all customers leave their suppliers due to supplier indifference. And 25% are ready to switch suppliers at any time.

So to win new customers, solve their problems instead of attacking their current suppliers.

ANTHONY WOOD TREATING, INC,

! Part of the Anthony Timberlands famrly of wood products related concerns, providrng technical expertise in all aspects of production, engineering and marketing, as well as a relrable source of high quality wood products.

I Providing a widevarietyof treated products: 4/4 boards, radius edged decking, fencing, siding, landscapes and other large and small timbers; as well as special orders, TSO and ULTRAWOOD.@

! Featuring an 84 ft. double-doored Woodtec@ treating cylinder providing treating capacity of 100 million bd. fI./year.

! Over 7 million bd. ft of dry storage space allowing substantial inventory

I Treating done in compliance with all state and federal EPA guidelines in accordance with AWPA standards under the supervisron of SPIB.

fl Experienced and helpful sales staff headed by James Hendrix and Tim Plunkett.

! Conveniently located on both the interstate highway system {l-30) and a Union Pacific Rarlroad siding.

Aprll 1991
45
Anthony Wood Treating, Inc. P.O. Box 585, Hope, Ar. 71801 f sof I 777-897r FA)( 501-777-4732 James Hendrix, Sales Manager

NEWLITERATURE

Heavy Ure Treatod Wood

The 8-p. "Pressure Treated Wood for Marine, Commercial, lndustrial & Highway Construction" is free lrom Western Wood Preservers lnstitute. Box 2913. Vancouver, Wa. 98668.

Treated Plywood Gulde

A revised 8-p. product guide to preservative-treated plywood (form Q220) is $ | from American Plywood Association, Box I | 700, Tacoma, Wa. 984t L

PregsureTreatedO&A

FOR PROMPT SERVICE

on all New Llterature storles wrlte dtrectly to the name and address shown in each item. Please mentlon that you saw it in Bulldlng Products Digesl, Many thanks!

Soll Selectlon

Outdoor Plne Plans

A booklet advertising l6 diflerent outdoor project plans for d-i-yers (publication No. 305) is free from Southern Forest Products Association. Box 52468, New Orleans, La.70152,

Shelf Gontrol

A 56-p. catalog of store fixtures for home centers is lree from National Store Fixtures, (800) 638-7941.

Lumber Yearbook

The Random Lengths 1990 Yearbook is $34.95 from Random Lengths, Box 867, Eugene, Or.97440.

Hearth Hotline

A brochure on glass fireplaces is free from Majestic, (800) 525-1898.

Log Siding

Information on solid wood siding, providing the look of a log cabin is available from Modulog, (800) 537-8606.

"Questions & Answers about Pressure Treated Wood" is free lor one. 150

"The Mulch Selection Guide," a consumer aid to choosing the correct product, is free from National Bark & Soil Producers Association, 13542 Union Village Circle, Clifton ,Ya.22024.

Wood Restoration

A l0-min. VHS video on restoring deteriorated wood is $28 ($25 is refundable) from Abatron, (800) 445-1754.

Engineered Products Tles

ea. thereafter, from the American Wood Preservers Institute, 1945 Old Gallows Rd., Ste. 550, Vienna, Ya.22182.

Treated Pine

The l6-p. "Pressure Treated Southern Pine," including a tear-out Consumer Information Sheet, is free from Southern Forest Products Association, Box 52468, New Orleans, La.70152.

Borate Basics

A basic borate technology for wood protection video is available from USDA Forest Service, Forest Pest Management, Box 2680, Asheville, N.C. 28802.

Southeast Manufacturers

The 1991 Southeastern Lumber Manufacturers Association membership directory is free for the lst copy, $2 ea. thereafter, from SLMA, Box 1788, Forest Park, Ga.30051.

A 20-p. catalog ofKant-Sag construction hardware for Parallam PSL beams, headers and columns and a l2-p. catalog of hardware for Trus Joist residential products are free from United Steel Producrs co., (800) 328-5934.

Safety Under Pregsure

An 8-p. consumer safety booklet for CCA-treated southern pine is free from Southern Forest Products Association, Box 52468, New Orleans, La.70152.

4t Bulldlng Productr Dleort
tlf 0*.lorrdthl.tttlr l0'fr,**JL,,,", f.*r*|M.rfr g,rahfrbrnh{ rdr'. d€rb d em Hdrr0
Air',t*Y,i',1?'i;,,.

Advertising

FOR SALE: Family lumberyard and hardware store. Business has been in this location since 1956. 13,000 square foot sales room plus three warehouses. Covers entire city block in a large Central Florida community of 27,000 population. For more information call Gene Gregory at \407) 322-0500.

WANTED TO BUY

All types of building materials, hardware, closeouts, overruns, irregulars and buy backs.

CALL COLLECT:

Spencer Parker or Bubba Morgan

2nds in Building Materials, Inc.

Phone: 615-E9-t203

Fax: 615-t9!l-4429

Twenty-five (25) words for $21. Each additional word 700. Phone number counts as one word. Address counts as six words. Headlines and centered copy ea. line: $6. Box numbers and special borders: $6 ea. Col. inch rate: $45 camera ready, $55 if we set the type. Names of advertisers using a box number cannol be released. Address replies to box number shown in ad in care of Building Products Digest, 4500 Campus Dr., Suite 480, Newport Beach, Ca. 92660. Make checks payable to Cutler Publishing, Inc. Mail copy to above address or call (714) 852-1990. Deadline for copy is rhe 20th of rhe month. PAYMENT MUST ACCOMPANY COPY unless vou have established credir with us.

INTERESTED IN WEST COAST CEDAR & REDWOOD ITEMS?

For sidings call Doug Willis. For spa and sauna items contact Phil Heim or Doug Willis. Call Product Sales Co. (714) 9988680. Please see our ad on page 4.

HOW TO KILL A BUSINESS

l. Don't Advertise! Assume everyone already knows what you sell.

2. Don't Advertise! Forget about new, potential customers who would do business with you if reminded and urged to.

3. Don't Advertise! Forget that you have competition trying to attract your customers away from you.

4. l)on't Advertise! Never mind the fact that advertising is an investment in selling, not an expense.

5. l)on't Advertise! F-orget that you have to keep reminding your established customers lhat you appreciate their business.

Aprll 1991 47
HERITAGE BUILDINGSYSTEMS 1-800-643-5555 FREE INFORMATION PACKAGE 30x40x10. ........33.585 4ox60x 12. ........36.470 50x 75x 14. .t9.750 6Ox 100x 16 .......$15,590 Commrcld
bulldlng! bduring esy bol up .embry. A> yaar mdnty 2ot @1, @loa mllr cngl|w drmpod pcmn dd|mt' wnh 3000 rbrd..d !lz6 Mll.bla. FOB No.lhe.n. Sodh.m or lilldwl Plrnb. Crll todry br p.lclng on Buildlngs, Shellng, ltlm, Emlr€d Foru rrii Accolena. LUMBERYARD RADIOS $ 23500 MAIL ORDER FREE DEMO 523-0625 POCKET SIZE 3038 State Cotumbus, tN WAREHOUSE RADIO Name Company Name (if any) Address City State _ Zio Hnone \ COPY PAYMENT MUST ACCOMPANY COPY 4500 Campus Dr. Suite 480, Newport Beach, CA 92660 (714) 852.1990 --------1 I I I I I I I l I I I I I I I I I I I I I I I I I J CLASSI FI E D ADVERTISI NG Order Blank I I I I I I I I I I l I I I I SLAT!ilALL SYST 6"2.14 2rC& rFull llne manulactureB. .Slatwall panels and flxtures. 1-800-548-7528 Frllr, W ffi 2qt Balllm Bo!d, Shcboyol Beach,
!t .l

Hoo-Hoo'r lqlh Bltrfry

Harry Merlo, chairman and president of Louisiana-Pacific Corp., will be keynote speaker at the HooHoo International centennial convention in Hot Springs, Ar., Sept. t992.

In addition, Merlo's company will be a major corporate sponsor of the lumber fraternity's l00th anniversary celebration, Other sponsors to date include Dan Brown, Circle DE Lumber; Jimmy Jones, Foster Lumber Yards; Jack Jacobson, Jacobson-Phillips Forest Productsl

Larry Law, Lumber Supply; Stephen Kallberg, Manke Lumberl Thomas Peterson, McFarlandCascade: Al Meier, Al Meier's Building Centers; Robert Vandewall, Orepac Building Productsl

Hammie Ahlo, Osmose Pacific; Ted Fullmer, Fullmer Lumber; Dave Blasen, Blasen & Blasen Lumber; Bernie Barber, Bernie Barber & Associates, and Ted Mathews, Pacific Forest Products.

In addition to soliciting sponsorships from corporations and individuals, Hoo-Hoo will sell special centennial merchandise to raise the $165.000 needed for the celebration. Jimmy Jones, convention chairman, has appointed Al Meier and Jack Jacobson co-chairmen of the fundraising committee. Committee members include Phil Cocks, Lyle Hoeck, Jeff Loth, Bernie Barber, Dave Jones, Chris Goff, Warren Biss, Kevin Kelly, Dave Blasen, Dan Brown and Dick Wilson.

SA}IPLE LETTER TO EDITOR

( t l th. ollrndtng artlclc covcrcd 8p.cMc lrauaa, bc addrcrrod ln graltcr d.trlI. Pcrsonrl and local crn alro bc addcd. )

Daar Edl Lor :

th.y rhould obrarvrtton3

Your r.ccntly publlBh.d arttclr, " suggcst! lhaL thcrc arc acrloua pr.!aure-t ra!e.d wood. ha za rcli concrrning -F. urr ol such suggaatlona could caurr unnacasrary alarn to lhc ollllonr of conruocrr who.njoy th.lr backyrrd dcckt and who havc u..d trclt.d wood for d.cadoa in hundrcdr of appllcaclon.. In th. claa of CCA-trcatcd wood (thr typa purchlaad for rort rcaldantlll proJ.cta), t,h. hlrtorlcal rccord and nunarour Irborrtory atudlaa have rhorrn that thls wood tr harnlccs to pcoplc, plane! and p.t! whcn uscd ag rcconncndcd, Thc Envlronecntal Prot.ctlon Agcncy conduct.d a nlnr-ycar lnvcstj,gati,on of Created wood and found thac thc bcncfits outr,.lgh any rlakr. EPA madr only a fcw dodrat r.cono.ndation8 (c.9., wcar glovca Bo avold gpltntcrc, urc Aogglcr to prot,.ct cy.s agrinst flying pertlclr!, w.!r a durt maak co avold inhallng sawdust) -- ncarly all of rrhlch apply.qu.lly rrall to the uac of untrratcd wood. Copics of thaa. rrco@.ndationS ar. dlscrlbutld by lu[bcr outlccs.

CcA-trcatad tdood ha6 been used in nughroon lrayg, tonato stakca, floscr boxsa, lob6ter trapE and bird houscs 'dilhout adverse effecEs. The CCA preservativc is htghly lGach rcBistanti iC bonds chcnically with the ',rood, locking it insida. This is why CcA-treated wood laets so long.

fhis longevlty conscrveB treea. Thc Southorn Fcirest Products 4ssociation estlmatea that. wiChout preaaurc-treated rrood, an ddditional 226,000,000 merchantabLe trecB'routdb€ required annually to replacc docayed or tcrnitr-infc6tad wood product6.

Treated wood conas from plentiful species of a renewable resource, The treating process extends Che Iife of lhat resource for at leas! aa long as it take6 replacenen! Iunbcr to be grown and cut. And created wood can be safely used by following simple reconnendations that are mo6tlv contnon sense.

sincerely,

ll{GlY about an arlicle or program slanted to give an unfavorable impression of the salety of pressure lreated wood? Let the editor or radio 0r tv station manager know your views. lf you have trouble putting your ideas into words, use this sample letler to the editor written by Huck DeVenzio at Hickson Corp. lt can be used or modified to express your personal views.

48
Bulldlng Produclr Dlgot
YOUR MID.STATE SUPATIMBER SUPPLIER Lskew@d lrcsting SPECTATIZING IN THE PRESERVING OF SOTJTHERN YELLOW PINE Lakewood Treating, Inc. Route 2, Box 168, Newbern/, S.C. 29f08 (8O3) 276-3333 fI I

New Great Southern Plant

Great Southern Wood Preserving has built its fourth treating facility in Bushnell, Fl., to meet or exceed all industry and environmental standards.

The process area is completely covered with a drip pad specially constructed of high strength concrete with joints using flexible PVC water stops. The plant, which also has enclosed storage areas, was designed and built to ensure that no wood preserving chemicals are introduced into the environment.

Approximately 600,000 board feet is produced per day, exceeding the combined production from Great Southern's other facilities in Alabama and Georgia. In addition to southern pine, products treated include fencing, spindles, mailbox posts, lattice panels and other wood specialty products from Great Southern's Greenbush Wood Products remanufacturing operation in Abbeville, Al.

Sacramento, Ca.

Ponderosa Pine, Sugar Pine, S-P-F, White.Fir, Douglas Fir, Cedar

James A. Haas, gen. mgr.

Richard H. Mills, Melissa Morinelli, Connie Fender

Mouldings, Millwork, Cut Stock, Plywood, Lumber, Particleboard

IMPORTING: Radiata Pine

S4S and Rough C & Better and Rough Moulding & Better

Sales Agents for:

Adams Moulding, El Paso, Tx. W&W Moulding Co., Loomis, Ca.

P.O. Box 255546. Sacramento. Ca. 95865 US Wats (800)627-5319

FAX 9t6-972-7290

San Francisco, Ca.

Mahogany, Meranti, Keruing, Ramin, Nyatoh

Mouldings, Millwork, Plywood, lndustrial Hardwood, Truck Decking, lmported Hardwood/Softwood Lumber

EXPORTING: Softwood Cut Stock. Hardwood Lumber & Dimension, Softwood & Hardwood Specialty ltems

1050 Sansome St., Ste. 300, San Francisco, Ca. 94lll (415)39r-6700 FAX 415-98r-4130

Dave Kipp, mgr.

Omaha, Ne.

Jackie Scoles, Jeff DeBartolo

S.P.F. Dimension, F/L Dimension, Hem-Fir Dimension, CCA Treated Lumber, Cedar Siding Products

Southern Plywood, Western Plywood

One Central Park Plaza, Ste. 200N, Mail Drop 27,Omaha, Ne.68102

(4021344-0471 FAX402-344-8078

(800)395-7898

Aprll 1991
El{UlR0l{tilEl{TAL compatibility is achieved with this new Great Southern Wood Preserving treating facility in Bushnell, Fl.
49
PRESSURE treated southern pine fencing will be leatured in a special how-to program on lence building to be aired by cable's Nashville Network in April and July. The Southern Pine Marketing Council is providing the material for "Remodeling and Decorating Today," moderated by James Bailey (left) and Walter Mullenhagen, with an expected audience ol 30 million viewers.

A quick course in fastener merchandising

l|t HERE is more to merchandising I structural wood fasteners than simply selling them for the lowest price. Concept is essential. If the ultimate customer cannot appreciate the value of the product, there will be no market.

Some may think fasteners are used only in the architect/engineer/ builder field. Others may view them as do-it-yourself products. Actually, they are used in projects ranging from simple backyard sheds or decks to huge buildings with manufactured joist and laminated beam components using I-Beam hangers.

Proven, successful merchandising techniques that stress product quality, ease of use and customer service will keep you ahead of the competition and out of pricing games.

o Create point of sale displays for connectors in the various product departments where they will be used to cross-sell merchandise and sell solutions for projects.

o Offer a selection of sill plate

anchors, sill-to-slab anchors, post bases and anchors, Brick-Tys, hold downs and straps flor concrete.

o Assemble a selection of fence rail and post brackets, wet post anchor bases, fence section rail brackets, face rail brackets and post covers for fencing.

r Use small, mobile merchandisers with header signs and shelf talkers available from distributors and manufacturers for specialized displays that demonstrate product use.

o Create a special deck promotion display. Using a sectional demonstration deck (2' x 6') you can build yourself, show the customer how simple the building process is.

o Offer pre-packaged deck construction kits of lumber, connectors, concrete, nails and decorative railing materials. Display tools, paints and stains needed to complete the project. This kind of sales leverage will increase turns by 20 to L

o Include an offer for free do-it-

Fastener Act Clarificatlon

Although some lumber and hardware retailers are concerned about Public Law l0l-592, the Fastener Quality Act, only a small portion of products at the retail level will be affected.

"This law primarily affects industrial and government applications where equipment and projects require specified grades and hardness," explains Pat Grattan, Dave Grattan and Sons. lnc.. a wholesale lastener supplier.

The regulation does not include any screw, nut, bolt or stud produced and marked as ASTM A 307 Grade A (also known as Grade 2), according to Grattan. Since these are the fasteners primarily carried by retailers, stores are affected only if they special order items such as Grade 5 or

Grade 8 lasteners.

A fastener which comes under the law cannot be sold unless it has been manufactured to certain standards and specifications, inspected, tested and certified. "All packages must be lot numbered to enable the purchaser to trace the origin. If a fastener is from more than one but not more than two lots, it may be put into one package, but both lot numbers must be clearly noted since comingling of more than two lots of lasteners subject to the regulation is unlawful," Grattan said.

The law is designed to protect public salety and deter use ofnonconfiorming fasteners by improving traceability and providing assurance that lasteners meet specifications, he added.

yourself plan folders using structural wood fasteners in your newspaper ads and circulars to increase store traflic and customer interest.

o Cross-sell connectors with related products in your print advertising to generate awareness and create demand.

Story at a Glance

Suggeedons ior Incmaelng tums fn lasteners. polnt ol purchase dlsplay ldeas, pepackagpd klts, fr€ llteratuio, cioEE selllng . . . prcduct eel€ctlon tlps .ways to use co'op adverUslng.

. Stress product quality and acceptance. Stock connectors that are engineered and tested, made of galvanized structural grade steel and nationally code approved by all major building code authorities.

o Combine co-op advertising allowances from related product suppliers to help fund blockbuster sales promotion events.

o Keep in mind that connectors are solutions to wood framing problems confronting builders, remodelers and do-it-yourselfers. People seeking solutions don't shop price. If a product is reasonably priced, of good quality, well engineered, building code approved and supported by helpful, user-oriented instructional material, it will sell and provide sales leverage to increase turns.

o When you help a customer solve a problem you do far more than make a sale. You also make a friend who will come back to buv again and again.

Merchandising suggestions in this article are based on an intervieh) with Edward P. Mooers, vice president, sales and ma rketing, Teco/Lumberlokeditor.

Bulldlng Productr Dlgort

At Southeast Wood Treatrng, there's a long history of providing the very best in treated lumber products. From hard-to-find items to custom-oroduced soecialty products, we're the South's most diversified wood treaters.

Our inventory includes a complete line of 0.25, 0.40, 0.60, 0.80, and 2.5 SupaTimber' CCA products. We produce UltraWood-, the outdoor wood with "built-in" water repellent protection for lasting beauty and a 50-year guarantee against rot, decay and termite attack. Our D-BLAZE' is an effective fire retardant that exceeds UL and industry stan-

dards. And, because we operate our own sawmills, remanufacturing plant, and a fleet of 40 modern trucks, you'll get shipments on time... every trmel

Southeast Wood Treating provides the products and services to :, help you serve competitive markets and increase margins! Call us toll-free at 1-800-4440409. And learn why we say with pride: "The lead dog don't eat no dust!"

\\.\ i, ' \ N. $**Tffi,,t { 1\ q$ i
Member AWPB P.O Box 1608 Jasper, Al. 35502 1 -800-444-0409 Fax 205-221-0893 Y ,\' Call The Good Ole Boys at 1-800-444-0409

Treated wood sales for remodeling: additions, expansions, renouations

? O MAKE the most of your d-i-y I business. make customers aware that outdoor additions can add living space to their homes for a minimum outlay of cash.

"By adding a deck or porch your customers can significantly increase their living area without the costs and complexities of remodeling the home itself," advises Pat Simpson,

host of the nationally syndicated doit-yourself tv show, Backyard America. "lt's a dealer's job to make do-it-yourselfers aware of this attractive alternative, as well as contractors. remodelers, builders and deck specialists. "

Encouraging customers to enclose their present decks for year around use is another treated wood remod-

eling sales opportunity recommended by Simpson.

He also suggests that since most treated wood customers are repeat buyers, sales can be increased by providing ideas for additional outdoor projects, Decks are by no means your only opportunity for treated wood sales, he stresses. Treated wood is ideal for fences, benches, tables, gazebos, recreational projects, pool decks and landscaping.

"Make building plans, backyard idea books and how-to videos available to customers to make them aware ofwhat they can do," he adds. "Some suppliers of treated wood will assist with training for store personnel, preparing promotional campaigns and providing point of purchase literature and displays."

Story at a Glance

Television host's ldeas on selling trcated decks fror living spi€, rcfurblshlng of old decks, new trcated spechlty items, coatings and hardwarc tlps on promotions, clinics, re lated sales, environmential be nefits.

Since many of America's 30 million decks are more than five years old, they are candidates for remodeling. "This is especially important when you consider that over 220/o of current deck owners intend to repair, replace or enlarge existing decks," Simpson says. "Even though almost one in four homes already has a deck, the opportunity for additional sales remains."

Additional sales can include newly available treated wood specialty products such as spindles, railing, balusters and lattice to update an old

g2 Bulldlng Productr Dlgort
o o a' o -
.
PRESSURE TREITEI! lll000 can be used to expand living space with additions of decks or porches. Pat Simpson, host for a popular home and garden tv show, demonstrates attaching addition to a house.

deck. Refurbishing also is an opportunity to sell coatings and stains. Almost 350/o o[ deck owners apply a water repellent and 250lo stain their decks, according to Simpson.

"Customers need to be made aware that they can enhance and protect their investment by applying water repellent stains and coatings," he points out. "Contractor and remodeler customers are also candidates to buy water repellent stains and coatings to restore old decks."

"To maximize potential treated lumber sales, a dealer needs to actively promote the advantages of decks and other outdoor projects," Simpson advises. "Spring is an excellent time to hold in-store deck clinics. "

H.e points out that surveys show 200/o of deck clinic attendees are in the store for the first time. In addition to providing the information customers need to build their decks.

clinics should include the benefits of pressure treated wood and related products such as coatings, fasteners, connectors and tools.

"The appearance of the wood ranks first in in-store purchase decision factors for d-i-yers," Simpson suggests. "Though they are general- ly not familiar with grades and species, consumers are favorably impressed by straight, clean lumber displayed in an orderly manner."

Simpson's final word is that a dealer can be confident in recommending CCA treated lumber to environment conscious consumers. "Not only is treated lumber harmless to people, plants and pets when used as recommended," he explains, "it also is a renewable resource that, through the treating process, will last at least as long as it takes replacement lumber to be grown and cut. These are important selling points."

Holding a treated wood sale together

The durability of pressure treated wood demands that the fasteners used with it have an equally long life. Retailers should help their customers select the hardware that will best ensure the success of their projects.

Only hot-dipped galvanized or stainless steel 304 0r 316 nails and fasteners are capable ofresisting corrosion for the life of the treated wood. They also will not rust, causing unsightly stains and possibly an eventual failure. Connecting hardware such as joist hangers, hinges and post anchors also must be galvanized to insure performance equal to that of pressure treated wood.

Special purpose nails with ringed or spiraled shanks are recommended to increase the holding ability when joining treated members. They are especially useful for decking and stair treads.

Special screws designed and coated for use with treated lumber provide optimum fastening. Heavy framing members are best joined with galvanized lag screws and bolts with washers. These also are best for attaching ledgers to an adjoining permanent structure.

Construction adhesive formulated for treated wood is recommended for use at structural joints and for in-

stalling horizontal decking. While not a replacement for nails, screws or bolts, they add durability to the finished project. Only adhesives labeled "for use with treated lumber" should be used, with the manufacturer's instructions carefully followed.

Permanent Wood Foundation (PWF) construction requires special fastening requirements. A PWF design manual should be consulted for recommendations.

Home Depot Laboratory Set

Home Depot plans a summer opening of an experimental test store in San Diego, Ca., where it will try out different things which may later be implemented in other stores.

"It's not a prototype store, it's a laboratory store," says spokesman Lonnie Fogel. "lt will enable us full run of a full size store to tinker with a whole lot of experiments."

Although the company is very secretive about the project, possible features reportedly include the name Home Depot Expo, display but no inventorying of lumber or plywood, an emphasis on big ticket items and a much different atmosphere from regular Home Depot units.

Throughout America, 20 million aging outdoor decks represent a huge remodeling market for home-centers and limber dealers, and their remodeler customers.

Pressure treated Southern Pine is the nation's #1 material for new decks and deck additions. It's made to order for vour customers wanting more outdoor room for cookouts, sunbathing, and entertaining,

And while you're at it, you can sell them other outdoor amenlties-gazebos, fencing, storage shedsl benches, planfers and' playhouses. CCA-treated Southern Pine is preferred for outdoor projects because of its strength and durability: it's a quality product that lasts for decades.

We can help vou tap this qiant market. Contacf us, and we'[ send vou our colorful Outdoor Living Idea Booft, plus other helpful information.

Aprll 1991
New octagonal sections enlarge old deck.
IRRN Southem Pine l44g\\ Marketi ng Counc i I Southern Forest Products Association Southeastem Lumber Manufacturen Association PO. Box 52468, New Orleans, LA70152 Fax 5U 441 6612

Perronrlr (Contlnued lrom pogc 30)

Corr Gllbert, pres. and gen. mgr., Cape Lumber Co., Cape Coral, Fl., was installed as the first woman pres. of the Cape Coral Construction Industry Association.

Brlrn Brylor is the new mgr. of 84 Lumber, Christiansburg, Va. New co-mgrs.: George Pendleton, Gastonia, N.C.; Todd Byrd, Oak Ridge, Tn.

Bob Cunnlngham, Tahlequah Lumber Co., Tahlequah, Ok., is home after a stay at a Tulsa hospital.

Klrby Mellon is now an inside salesman at Arrowhead Lumber Sales, Oklahoma City, Ok.

Don Edwrrds has retired as mgr. o[ Benson Lumber, Pawhuska, Ok.

Drvid Cox is the new customer service mgr. at Briggs Induslries, Inc., Tampa, Fl.

Terry L. Britt, Lowe's, Jacksonville, N.C., was named mgr., as were Jackie D. Riley, Johnson City, Tn., and James W. Johnson, South Mongomery, Al. Barlon Waddell, micrographics dept., Lowe's, North Wilkesboro, N.C., was recognized for a cost saving idea.

Melissa Comeaux has joined [)oug Ashy Building Materials, Lalayette, La., handling flooring and wallpaper sales.

Kevin Lee, Barton's, Walnut Ridge, Ar., completed the company's basic estimating and salesmanship school.

John Hubbard is now western regional mgr. for Coastal Lumber Co., Weldon, N.C., reports Barry Cook, v.p. of northern operations. Richard Rothwell is sales & operations mgr. at the Henry, Tn., treating lacility.

Ed C. Cone Jr. was named exec. v.p. and director of the Southeastern Lumber Manulacturers Association, Forest Park, Ga., following the resignation of George K. Eliades.

Frrnk Mrrvln, Marvin Windows, is the l99l-92 pres. of the National Wood Window & Door Association. New directors: Ken Hrll8ren, Hurd Millwork: Ted Vrnder Hoek, Weathervane Window Co.: Phlllp S. Orslno, Crown Door Corp.: Joseph S. Amstock. llostick Construction Products.

Krrl W. l,lndberg, Southern ljorest Products Association, has been appointed to the U.S. (lommerce I)ept.'s advisory committee on lumber & wood policy matters, advising the Secretary of Commerce and U.S. Trade Representative.

Plastlc le Easler To Spend

Not accepting credit cards can cost a retailer both higher sales and customers.

With most customers carrying at least two bankcards and some carrying as many as seven, stores that accept only cash or checks are in the minority. Their excuses that "Our customers don't use bankcards" are usually not valid.

Accepting bankcards can help a home center. While an out of town or even a local customer's check may not be good, his bankcard is acceptable. In addition, figures show that the average bankcard transaction is $59 compared to $35 for checks. Impulse buying and emergency purchases also are more frequent when they are charged rather than paid for by cash or check.

While the small to average building material retailer may not have the power to negotiate lower bankcard rates on his own, he can keep his processing rates down by joining the bankcard program provided by his lumber and building materialassociation or buying group.

Bcncrlltr Outlel Lry Ptlco

Price is not the deciding lactor for do-it-yourself shoppers in some categories, a Better Homes & Gardens consumer panel discovered.

When buying caulks and sealants, most respondents (699,tr) considered package symbols to help them select the right product the most important factor. Less than 7oh thought low price the most important criteria.

Advertiser's Index

AllgeierCompulerCorp. .....1?

Anthony Wood Trealing .......45

Bern l,untberCo., Curl .........7

Berdexlnternationrl,. .........49

B(iM l)quipment Sales. .24

lfowie Sims Prange. ...,.,.,...42

lf rungsrt l)quipment ..,.. , ...24

Coaslrl l,umber Co. . Cover ll

Cox Wood Preserving Co. .... .. .35

CSI (SupaTimber).... .........26

CSI (UltrrWood) .......5

Dean l,umber Co..... ...........6

Deep South Equipment. ....,,,.24

Eastex Forest Products. Cover lV

lllder Wood Preserving Co. .............37

Fibreboard Corp... ..32-33

Great Southern Wood Preserving.........3

Hickson Corp... ..8, 21, 22,23,34

Hoover Treated Wood Producls ......,..36

IdahoCedarSales.. .......,...44

Jordan Redwood l,umber Co., Lee Roy 19 Lakewood Treating, Inc. ...............48

LJB Lumber Sales.. ,..,.,.....42

Miller Mill Co., T.R. ..........25

Navajo Forest Products Industries.......20

New South Foresl lndustries. Cover III Osmose ..Coverl

Pacific Lumber Co. ..,....,27

Vinyl Window Market Upbeat

A l5-20V0 growth is anticipated in the vinyl window industry over the next few years.

Phillips Machinery ..........,,24 Product Sales Co..... ,..........4

Simpson Timber Co..... .......31

Southeast Wood Treating, Inc...........51

Southern Forest Products Association .53

Southern Pine Inspection Bureau ....... l8

Stewart & Stevenson Material Handling.24

Superior Wood Treating Inc.............40

Just

March issue of Building Products Digest.Great issue! Good magazine. Keep it up.

"Vinyl windows have a potential of attaining 30% of the 27 million unit total window replacement market, an impressive figure when one considers that vinyl windows commanded 5% of the total replacement market only 10 years ago," according to John P. McDermott, chairman, VinylWindow and Door Institute, and a v.p., CertainTeed Corp.

Swan Secure l8

Tarheel Wood Treating Co..............41 Teco/Lumberlok...... ........,43

Willamette Industries .......28-29

Wrenn Handling....... ,,......24

54
RIGHT ON!
got my
Richard Rothwell Coastal Lumber Henry, Tn.
Eulldlng Productr Dlgort
TexTrim ......30

From the harvest of our Southern Pine forests, through the procesing and delivery of your prcssure treated products, New South insures that every qualrty standard is not only met but e><ceeded. And with a wide range of pressure treated products each proudly bearing the New South name - your guarantee of dependable qualiry backed by our 40 year limited warranry.

Reshaping and preserving the fruits of our forests for delivery to you will help you preservethesuccessofyour business.

todav for information

pressure treated products.

Qtnlity You Can Build A Bruiness On P.O. Box 830 / Conway, SC295Z6 / 803-34742U @ COPYRIGHT 1989 NEW SOUTH INC.
o o O o o o o t|ltdl{iff,l #L,2& 3 Grades in Stock Timbers KDAT in Stock CCA-C Oxide SPIB Inspected TSO Welcome o o o o o o o o Southern Yellow Pine: All Grades Fir - SPF - Southern Yellow Pine Long Lengths - 2x6 Thru 2x12 Plywood & Particleboard: A Full Line Hardboard Sidings SPF & DF Studs & Lumber Ivlill Directs And Much, Much Moret EASTD( FOREST PRODUCTS L 5429 Hartwick Houston, Texas 77093 (713)442-2s91 (713)449-1071 (800)533-3176 (Tx. Wats) FAX(71 3)449-4743 J TEASTEX f t0ffi [s'f ti,ri0]Dlu0Ts
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