Are you ready to supercharge your social media and digital marketing? This is the lunch meeting you don’t want to miss!

SPEAKER BIO

William Humphrey is an Asst. Professor, Department of Marketing & Logistics at FIU. His areas of expertise include interactive digital marketing, social media marketing and personal selling.

He has previously held digital marketing and eCommerce roles with American Express and Carnival Cruise Lines, and his agency clients with imc2 included Norwegian Cruise Line, Omni Hotels, and Samsung Mobile USA. His research interests include consumer behavior as it relates to the emerging topics of mobile marketing, geolocation targeting, and social media.

Education

• PhD, Marketing - Texas Tech University

• Master of Business Administration, International Management - Thunderbird School of Global Management

• Bachelor of Business Administration, Marketing - Texas Tech University

Areas of Expertise

• Marketing

• Social Media

• interactive *Digital Marketing

• Mobile Marketing

• Brand Community

• Marketing Education & Pedagogy

• Word of Mouth

• Travel Industry

Courses Taught

• Personal Selling

• Social Media Marketing