THE NATURE OF
BUSINESS
IS CHANGING
We equip leaders, brands, & organizations with the information they need to innovate, transform, & connect
a scientific approach to decision making that enables you to navigate dynamic markets & business environments
OUR APPROACH
Explore your world through the Ecosystem Lens. Learn about the elements, interactions, & dynamics that surround you & your consumer.
UNDERSTAND YOUR
ECOSYSTEM
STEP 1: LEARN
Uncover opportunity. Align your position, location, function, & interaction to create more value & better meet your needs.
OPTIMIZE YOUR
STRATEGY
STEP 2: ADAPT
SECURE YOUR
SUCCESS
STEP 3: ENGINEER
Use Keystone Strategies to elevate your position. Discover ways to disrupt the status quo, increase mutual benefit, & maintain balance.
Use Foundation Strategies to become essential. Discover ways to create structure, provide support, stabilize the conditions, & refine processes.
Surveys, database analysis, in-depth interviews, focus groups, secondary research, ethnography, etc.
RESEARCH METHODS
LET’S CONNECT
We’ll reach out to learn more.
OUR TEAM
-
Erin Sowell
Founder & CEO
-
Marcus Cunha PHD
Partner & Professor
-
Rose Tatarsky PHD
Communications Consultant