My husband and I have jobs that keep us separated by a cool couple hundred miles during the week. I’m in upstate New York, and until recently, he was living out on the North Shore of Massachusetts, an area I happen to love. When his company announced they were picking up stakes and moving to Exeter, New Hampshire . . . well, you can probably guess my initial reaction.

But what I’ve discovered in the course of travel writing is this:

Sometimes famous destinations aren’t what they’re cracked up to be. And small towns are often a genuine surprise—of the How did I not know this was here? variety.

Exeter is one of those towns. Sure, it’s got the post-industrial New England thing down pat: historic mill buildings built along a meandering river, well-preserved examples of Colonial and Federal architecture, lots of green spaces and hiking trails, and a neat, walkable downtown. But Exeter also has a quirky side. For evidence, look no further than some unique cultural offerings at venues like the Word Barn. Or try out the small but fun selection of restaurants and cafes, and wonder to your dining companion, “Who knew you could get poké in New Hampshire?” Or wait until Labor Day weekend, and pay a visit during the UFO Festival. No kidding.

For more on what makes Exeter, New Hampshire, such a kick, check out my Snapshot Travel Guide in the Greylock Glass.

Want more travel ideas—you know, for when we can travel again? Start with this one or this one.