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Baltimore Ravens quarterback, Lamar Jackson, stands out among NFL players not only for his exceptional skills on the field but also for the financial empire he's building off of it.
Lamar Jackson's net worth, estimated to be around $60 million dollars, skyrocketed with a massive 5-year contract extension signed in April 2023.
Valued at an astounding $260 million, this deal secured Jackson's position as the highest-paid player in the league at the time.
The contract not only included a jaw-dropping signing bonus of $72.5 million but also boasted $185 million in guaranteed money, paving the way for an average annual salary of $52 million.
His earnings for the 2023 season are set to be around $80 million dollars.
Jackson's meteoric rise in the NFL began with his selection by the Baltimore Ravens in the first round of the 2018 NFL Draft.
His rookie season showcased glimpses of his potential, but it was the 2019 season that truly defined him.
With a remarkable 36 passing touchdowns and a string of record-breaking performances, Jackson earned the title of NFL MVP.
Jackson's off the field ventures
Despite being a high-profile player, Lamar Jackson has taken an unconventional approach to endorsements.
Lacking a major shoe deal due to his choice to negotiate contracts without an agent, Jackson's current endorsements include deals with Oakley Inc., a soul food restaurant business named Play Action Soulfood, and the NFL Pro Era VR simulation series.
Beyond the gridiron, Jackson has diversified his portfolio with investments in real estate, including a $1.5 million mansion in Baltimore.
He has ventured into the hospitality industry with Play Action Soulfood and More and investments in start-ups, such as the virtual reality business StatusPro.
While Lamar Jackson commands attention on the football field, his commitment to philanthropy is equally noteworthy.
Through The Lamar Jackson Foundation, he empowers disadvantaged youth through education, athletics, and mentorship.
From donating Thanksgiving turkeys to supporting COVID-19 relief efforts, Jackson's impact extends far beyond the realm of sports.